Skip to main content

Full text of "Joseph Jachetta"

See other formats


SAN  FRANCISCO  PUBLIC  L 


3   1223  90199  4724 


JOSEPH  JACHETTA 


REF 

B 

J1  18a 


/-  .• 


JOSEPH  JACHETTA 


n 


fiAHCISCb  KIStORY  CENTER 


San  Francisco  Public  Library 


REFERENCE  BOOK 

Not  to  be  taken  from  the  Library 


Digitized  by  tine  Internet  Arciiive 

in  2010  with  funding  from 

San  Francisco  Public  Library 


http://www.archive.org/details/josephjachettaOOjach 


:Y^ 


^ 


^^^ 


^cr.APH||Hu,^^ 


^c. 


■^. 


/? 


vS^ 


P.O.  Box  330159    San  Francisco,  CA  94133 


THIS  INTERVIEW  IS  THE  PROPERTY 

OF 
THE  TELEGRAPH  HILL  DWELLERS. 


NO  PORTION  OF  THIS  TRANSCRIPTION  MAY  BE 
QUOTED  OR  REPRODUCED  WITHOUT  WRITTEN  PERMISSION  FROM: 


Office  of  the  President 
The  Telegraph  Hill  Dwellers 

P.O.  Box  330159 
San  Francisco,  CA  941 33 


Founded  in  195-1  lo  perpetuate  the  historic  traditions  of  San  Francisco's  Telej^raph  H; 
and  10  represent  the  community  interests  of  its  residents  and  property  owners 


PROJECT:  TELEGRAPH  HILL  DWELLERS  ORAL  HISTORY 

TRANSCRIPT  DATE:  May  23,  1 999 

INTERVIEW  DATE:  April  1 9,  1 999 

NARRATOR:  Joseph  Jachetta 

INTERVIEWER:  Audrey  Tomaselli 

[  ]:  [Transcriber's  Comments] 

[Joe  Jachetta  lives  in  Greenbrae,  California,  where  this  interview  takes  place. 
However,  he  is  the  proprietor  of  the  Parkview  Beauty  Salon  on  Union  Street 
in  San  Francisco  -  right  across  the  street  from  Washington  Square.   Last 
year  he  celebrated  the  50th  anniversary  of  his  business  in  North  Beach.] 

AUDREY:  Joe,  when  we  talked  last  week,  you  told  me  that  not  only  were  you 
born  In  North  Beach,  but  your  parents  were  also.   Is  that  right? 

JOE:  That's  absolutely  true.  A  vanishing  species. 

AUDREY:  Yes,  you  have  very  deep  roots  in  North  Beach.  That's  very  special. 
We  also  talked  about  the  fact  that  you  can  remember  your  Grandfather.  You 
were  seven  when  he  died,  is  that  correct? 

JOE:   That's  correct. 

Page    7 


AUDREY:  Can  you  tell  me  about  him? 

JOE:  Well,  by  the  time  I  came  along,  you  know,  he  had  heart  trouble,  so  he 
was  very,  very  pampered.   My  Mother  took  excellent  care  of  her  Father.   And 
he  was  pretty  frail,  where  he  couldn't  walk  up  and  down  stairs.  And  all  of  a 
sudden  he  was  dead.   So  I  really  don't  know  what  I  can  tell  you  other  than 
that. 

AUDREY:   Did  he  live  with  you? 

JOE:   Yes. 

AUDREY:  So  you  got  to  see  him  on  a  daily  basis? 

JOE:   Oh  yes.   We  were  very  close.   I  remember  his  funeral. 

AUDREY:   What  do  you  remember  about  the  funeral? 

JOE:  There  are  a  couple  of  things  that  I  remember  about  that  funeral.   One 
of  them  is  leaning  over  and  kissing  him  for  the  last  time.   And  I  remember 
how  different  it  felt  kissing  someone  who  is  dead.  That  is  something  I  don't 
think  many  people  experience.  And  then   I  remember  crying  [some  tears], 
you  see  I'm  a  pretty  emotional  person.  And  having  an  uncle  kind  of  scold  me 
for  it  ...  "men  don't  cry".   And  I  cried  anyway. 

AUDREY:   Of  course.   So  you  obviously  felt  very  much  of  a  loss  ... 

JOE:   Well,  yes.   I  suppose  it  takes  time  to  get  over  not  having  someone 

Page  2 


around  that  you're  used  to. 

AUDREY:   Did  he  tell  you  stories  about  the  old  country? 

JOE:  Well,  in  the  building  we  lived  in  we  were  mostly  family.  And,  you  know, 
they  all  came  from  the  same  town  in  Genoa.   I  know  a  lot  about  the  stories, 
what  I  used  to  call  the  old  days.   We  were  just  a  very  happy  close-knit  family 
through  the  Depression.   Everybody  got  along.   I  never  missed  a  meal.   I 
didn't  even  know  there  was  a  Depression.   Except  that  everybody  was  poor. 
You  know,  and  I  thought  that  we  were  just  as  poor  as  anybody.   But  I  later 
found  out  there  were  other  people  in  the  neighborhood  who,  you  know,  were 
not  as  fortunate  as  I  was. 

AUDREY:   So  let's  see.   You  were  born  in  what  year? 

JOE:    1924 

AUDREY:   '24.   So  you  were  about  7  when  the  Depression  started? 

JOE:   Right. 

AUDREY:   Do  you  remember  a  dramatic  change  in  how  your  life  was  from, 
say,  when  you  were  5  and  then  ... 

JOE:  No,  actually  no.  You  know,  things  went  along  easily  as  I  see  it.  You 
know  we  had  less  money  and  less  money  and  less  money.  And  it  went  so 
gradual  that,  I  don't  know,  I  just  became  used  to  it. 

Page  3 


AUDREY:   Do  you  remember ...  was  your  Grandfather  so  old  that  he  couldn't 
come  to  the  table? 

JOE:   No.   He  had  the  family  curse.  Angina.  We  all  inherit  that  ...  thing.  And 
it  wasn't  like  now,  you  know.   He'd  still  be  alive  if  it  were  today.   No  one  in  my 
family  has  ever  lived  past  the  age  of  67.   Except  me. 

AUDREY:   So  when  he  [your  Grandfather]  came  to  the  table,  was  he  always  at 
the  head  of  the  table? 

JOE:  Yes. 

AUDREY:  What  do  you  remember  about  meals  with  him? 

JOE:  I  really  have  to  search  my  memory  for  this  one,  but  I  remember  my 
Grandfather  having  a  jug  of  wine  alongside,  and  instead  of  putting  this  big 
straw-encased  jug  on  the  table,  if  you  wanted  more  wine  you  just  handed 
your  glass  down  and  he  filled  it.   From  that  one  container. 

AUDREY:   You're  gesturing  as  if  the  container  was  on  the  floor  next  to  him? 

JOE:  On  the  floor  and  sometimes  he  would  put  it  on  his  shoulder  [and  pour] 
just  for  fun,  you  know. 

AUDREY:   Did  he  make  his  own  wine? 

JOE:   Yes.    [Chuckle]   No  matter  what,  they  made  200  gallons  of  wine  every 
year,  every  year,  every  year.   I  remember  in  our  basement  (I  guess  it  was  his 
basement),   [there  was]  never  less  than   maybe  a  thousand  gallons  of  wine  in 

Page  4 


the  basement  —  aging  just  right.   I  remember  the  canning  of  tomatoes,  for 
instance.  I  can  smell  the  wine  being  made  downstairs  with  these  gigantic 
presses.  They  just  went  round  and  round  and  round  and  strained  until  they 
got  every  drop. 

AUDREY:  Were  you  allowed  down  there  to  watch  them? 
JOE:  Sure.  Absolutely. 

AUDREY:  I'm  trying  to  imagine  what  that  was  like  ...  was  your  Grandfather 
presiding? 

JOE:  No,  no,  no.  What  I'm  remembering  now  comes  after  my  Grandfather 
passed  on.  I  just  know  my  Grandfather  was  head  of  the  family,  but  I  don't 
remember  him  doing  anything  physical  by  the  time  I  came  along. 

AUDREY:  Well,  he  got  the  jug  of  wine  over  his  shoulder ...  that  was  pretty 
physical!   [Laugh] 

JOE:  Oh  yes.   I  didn't  mean  he  was  that  incapacitated. 

AUDREY:  What  did  he  like  to  eat,  do  you  remember? 

JOE:  No,  I  don't.  I  don't  remember.  He  ate  what  we  all  ate,  I'm  sure.  I  don't 
really  remember  enough  to  really  give  you  a  description.  I  used  to  think  that 
he  looked  like  the  Pope  --  whoever  that  was  at  the  time.  I  remember  thinking 
that  my  Grandfather  looked  like  the  Pope  [laugh]. 

AUDREY:  What  a  nice  thing!  Was  he  gray,  bald? 

Page   5 


Joe's  Great  Aunt  Rosa  (Lala  Rosa)  c.  1910 

334  Vailejo  Street  Home 

(Looking  East  across  Sansome  Street) 


JOE:  No,  actually,  in  our  family  we  don't  seem  to  go  gray.  The  men  get  bald, 
but  they  don't  go  gray. 

AUDREY:  Was  he  a  big  man? 

JOE:   No.  I'm  actually  surprised  that  I  can  remember  as  much  as  I  am 
remembering.   You  kind  of  have  to  put  yourself  back  in  that  time  so  that  you 
can  remember.  That  wine  thing  at  the  table  —  I  don't  think  I've  ever  been 
called  on  to  remember  that! 

AUDREY:   It's  a  wonderful  picture.  As  children,  were  you  allowed  to  drink 
wine? 

JOE:   Oh,  sometimes  it  would  make  the  water  pink.   I  mean  it  kind  of  gave  the 
Idea  that  we  were  too  young  to  drink  wine,  but  just  don't  abuse  it,  you  know. 

AUDREY:  Can  you  describe  where  your  house  was  exactly?  When  you  lived 
with  your  Grandfather? 

JOE:  On  Vallejo.  Number  334.  That's  the  house  that  I  was  born  in. 

AUDREY:  Do  you  have  any  memory  of  walking  out  the  door  with  him?  Going 
for  a  stroll?   Did  he  go  out  with  you  very  much? 

JOE:   No.  I  tell  you,  I  don't  know  why  I  remember  as  much  as  I  do.  I 
remember  he  had  a  hard  candy,  called  a  caramelle,  in  a  drawer  in  his  room. 
And  every  once  in  a  while  it  would  be  a  treat  if  he  would  decide  to  give  me  one 

Page  6 


I 


The  Ranch  -  Sonoma  Vineyards 
Joe's  Father  (center)  c.  1921 


of  those.   Caramelle.   I  cannot  tell  you  why  I  remember  that!  My  memory  is 
just  about  gone.  Well,  evidently  not  ... 

AUDREY:  You  said  that  every  year  --  Depression  or  not  --  your  family  made 
200  gallons  of  wine.   Is  that  because  that  was  the  allowed  [amount]? 

JOE:  Yes.  At  the  time  you  could  make  so  much  wine  for  home  consumption. 
And  it  so  happened  that  my  Grandfather  and  his  sister  also  had  vineyards  in 
Sonoma.  And  we  had  a  railroad  track  that  went  right  through  the  vineyard. 
And  they  would  pick  grapes  and  send  them  down  to  the  waterfront  [here]  and 
sell  them  by  the  ton.   We  always  had  ...  every  year  they  made  wine. 

AUDREY:  You  talked  about  the  smell.  Was  that ...  what  kind  of  feeling  does 
that  evoke  for  you  when  you  think  about  the  smell  of  the  wine? 

JOE:   I  just,  I  get  a  pleasant  feeling.   I  came  to  realize  I  had  a  wonderful 
childhood.   Nothing  there  that  I  would  not  like  to  do  if  I  ever  became  a  child 
again. 

AUDREY:  I've  never  seen  wine  made  at  home.  Can  you  draw  a  verbal  picture 
for  me  of  what  you  can  remember  about  that  process.  Did  you  ever  stomp 
[the  grapes]? 

JOE:   Oh  yes.   Oh  yes.   We  used  to  take  turns.    [The  container]  was  huge  ... 
well  not  as  big  as  a  small  room.   But  pretty  big.  You  needed  a  ladder  to  get 
into  it.  The  truck  would  stop  in  front  of  the  house  and  you'd  have  these  lugs 
of  grapes.  And  the  person  delivering  the  grapes  sometimes  would  put  a  box 
on  the  pavement,  so  the  kids  could  come  around  and  [take  some]  right  to 

Page   7 


begin  with.   Otherwise  we'd  be  running  back  and  forth  stealing  grapes  from 
the  truck. 

AUDREY:   So  one  box  was  free  for  the  kids? 

JOE:   That's  right. 

AUDREY:  I  guess  there  were  a  lot  of  kids  around  at  that  time. 

JOE:  Oh  yes.   In  fact  there  would  be  a  ...  when  a  truckload  of  grapes  would 
come  into  the  neighborhood,  there  would  be  like  a  telegraph  system.  They 
would  yell  "fugi"  and  someone  would  pick  it  up  and  before  you  knew  it,  just 
like  a  telegraph,  and  everybody  would  meet.  That's  what  the  box  on  the 
ground  was  for.  If  you're  gonna  do  it,  do  it!  There  you  are.  Take  what  you 
got  free  and  leave. 

AUDREY:   What  does  "fugi"  mean? 

JOE:   I  have  no  idea.   I  took  it  to  mean  a  truckload  of  grapes. 
It  was  amazing.   It  would  go  from  one  to  the  other.  And  around  the  block,  if 
there  were  other  kids  playing  it  would  go  up  several  blocks  and  they'd  come 
down  to  get  the  grapes. 

AUDREY:  Was  it  considered  fun  for  the  kids  to  stomp  [the  grapes]?   Did  they 
want  to  do  it? 

JOE:  Oh,  I  only  remember  that  happening  once.  And  [laugh]  someone  said  it 
was  good  for  varicose  veins!   I'm  searching  my  memory  like  I  never  searched 
it  before.   I  don't  know  why  I  remember  these  things! 

Page  8 


AUDREY:   If  the  kids  didn't  do  it,  did  the  adults  ...  I  mean  was  there  another 
way  of  crushing  ...? 

JOE:  Oh  yes,  sure.   No,  what  I  just  described  was  just  one  of  those  things. 
The  grapes  would  be  brought  in  boxes  and  then  they  would  have  a  crusher 
that  crushed  them  over  this  press.   It  was  all  done  from  the  front  of  the 
street  to  the  back  of  the  house  --  a  box  at  a  time. 

AUDREY:  Do  you  remember  what  the  wine  tasted  like?  Was  it  heavy,  or 
light?  Was  it  all  red? 

JOE:   It  was  all  red.  There  was  one  family  in  the  building  that  was  not  Italian  - 
-  the  McGues  ~  and  they  used  to  make  white  wine.  The  Italians  kinda  made 
fun  of  it.  First  time  I  ever  tasted  white  wine  was  in  their  house. 

AUDREY:  You  said  the  only  family  in  the  house  that  wasn't  Italian  -  was  it  a 
house  that  accommodated  ...  how  many  families? 

JOE:  There  were  six  flats.   Six  families. 

AUDREY:  And  you  all  shared  the  wine  stuff  in  the  basement? 

JOE:   Oh  no,  no,  no.  I  guess  it  came  out  making  two  hundred  gallons  apiece. 
But  it  was  a  cooperative  thing.   Everybody  got  together  and  just  made  THEIR 
wine.  A  barrel  for  you  and  a  barrel  for  you  and  a  barrel  for  you. 

AUDREY:   But  you  all  shared  the  same  equipment,  right? 

Page  9 


JOE:  That's  right. 

AUDREY:    So  it  was  truly  a  cooperative,  in  that  sense. 

JOE:   Yes,  that's  right.  There  was  never,  [laugh]  never  a  shortage  of  labor. 
AUDREY:  That  is  something  about  that  time  that  is  so  different  from  today  - 
-  that  all  the  families  ... 

JOE:  Well  to  say  the  least ... 

AUDREY:  Yeah,  to  say  the  least.  That  is  a  profound  change.  That  five  or  six 
families  in  one  house  could  share  equipment  and  actually  have  ... 

JOE:   Well  actually,  there,  it  was  a  working  class  building  and  quite  often 
people  would  come  down  the  back  stairs  and  instead  of  going  down  into  the 
basement  to  get  out  to  the  front  of  the  house,  they  would  just  walk  through 
my  Mother's  house  [flat].   I  remember  in  the  evening  sometimes  sitting  there 
and  we  were  having  dinner  around  the  table,  and  I  just  remember  people 
walking  through  my  Mother's  house,  you  know,  to  get  out  to  the  front  of  the 
house.  And  nobody  cared.  It  was  just,  "Hi,  how  are  you.  I'm  going  out  on  a 
date."  And  what  they  were  saying  is,  you  don't  want  me  to  walk  down  to  the 
basement  to  go  get  out  to  the  front  of  the  house.   It's  just  easier  to  go 
through  your  house. 

AUDREY:  So  in  order  to  get  out,  for  some  of  the  people,  they  had  to  go  all 
the  way  down  [to  the  basement}  and  ... 

Page    W 


JOE:    No,  no,  no.   If  for  some  reason  you  were  coming  down  the  back  stairs 
and  you  wanted  to  get  out  to  the  front  of  the  house.  Why  go  all  the  way 
down  to  the  basement?  You  can  just  walk  through  Amelia's  house.  We  were 
on  the  first  floor.  And  we  had  the  only  telephone  in  the  building.  And 
everybody  would  use  that  phone.  All  six  flats.  We  would  be  having  dinner  and 
quite  often  there  would  be  somebody,  you  know,  phoning.  People  didn't  phone 
like  they  do  now.   Phoning  for  a  doctor.   Not  only  did  they  use  my  Mother's 
phone  in  the  building.  They  used  her  phone  in  the  neighborhood. 
Nobody  had  a  phone.  I  told  you  I  was  better  off  than  ...  [laugh]  I  never  knew 
that.   I  was  the  rich  kid  on  the  block! 

AUDREY:   Did  you  have  any  sense  of  ...  was  it  perfectly  OK  with  her  for 
people  to  walk  through  the  house? 

JOE:  Oh,  absolutely!  Oh,  to  know  my  Mother  was  to  be  blessed.  She  had  no 
acquaintances;   she  just  had  friends.   If  you  ever  came  in  contact  with  her 
[tears]  she  was  your  friend.   Now,  I  get  talking  like  that  and  your  interview  is 
gonna  go  right  down  the  tubes  ...  I  tell  you  I'm  a  pretty  emotional  person.   I 
don't  even  [remember]  what  I  was  saying  ...[tape  recorder  put  on  pause  for  a 
moment] 

AUDREY:  Well  you  were  saying  that  to  know  your  Mother  was  to  be  blessed. 
And  that  you  remember  being  brought  up  mostly  by  her ...  Now  tell  me  about 
your  Father ...  you  said  he  was  an  amateur  boxer? 

JOE:   He  was  a  boxer  and  he  boxed  for  the  Olympic  Club.   Bantam  weight  or 
feather  weight  or  some  such  thing. 


Page    11 


Joe's  Father,  c.  1920 
1615  Grant  Avenue 


AUDREY:  That  was  his  hobby? 

JOE:  Yes.   Well  he  was  quite  a  sportsman  before  he  got  married.  And  I 
suppose  it's  no  different  now  ...  you're  interested  in  sports  and  play  a  lot  of 
sports  and  finally  you  get  married  and  you  don't  have  time  for  the  sports.   I 
suppose  that  is  what  happened  to  my  Father.   He  was  a  basketball  player  and 
he  was  a  baseball  player.   He  was  a  prize  fighter,  he  was  everything  that's 
masculine,  my  Father  was. 

AUDREY:   He  was  also  very  handsome  ...  you  showed  me  that  picture  of  him. 

JOE:   He  was  a  wonderful  man,  absolutely  wonderful  man.   I  miss  him  a  lot. 

AUDREY:   By  the  time  you  can  remember  he  had  stopped  with  most  of  the 
athletics? 

JOE:   Oh  yes.   I  remember  listening  to  ...  You  see  [laugh]  our  family  also  had  a 
radio.   It  never  occurred  to  me  that  I  had,  you  know,  people  next  door,  people 
two  houses  away  [came]  over  to  listen  to  the  radio.   And  it  never  occurred 
to  me  that  they  had  less  than  I  did.   Or  that  they  had  ...  it  was  just  a  way  of 
life.  I  suppose  that's  what  they  mean  by  the  good  old  days,  you  know. 

AUDREY:   In  the  sense  that  families  on  the  block  or  families  in  the  building 
could  come  over  and  share  ...  is  that  what  you  mean? 

JOE:  Yes.  You  see,  there  were  no  ...  I  would  have  dinner  at  night,  I  would  jump 
the  fence  through  my  backyard  into  the  next  backyard,  run  up  the  stairs  and 
there  would  be  the  Dinelli  family.  And  I  would  walk  right  into  their  kitchen  and 

Page    12 


then  go  into  another  room  that  we  used  to  play  Monopoly  ...  I'd  just  go  in 
there  and  wait  till  they  finished  having  dinner  and  then  they'd  come  in  and 
we'd  play  Monopoly.   So  you  talk  about  the  good  old  days,  I  think  that's 
something,  that's  a  wonderful  feeling.   And  I  find  it  pretty  hard  to  believe 
that  it's  gonna  get  anywhere  near  being  like  that.  Things  are  changing.  At 
least  I  have  those  memories.  One  of  the  things  about  getting  old,  you  know, 
and  I  am  really  fortunate,  I  have  that  shop  there  which  means  a  great  deal  to 
me.   If  I  were  to  retire,  what  would  I  do?   [Laugh]  garden?   I  just  built  that 
thing  on  the  side  so  that  I  don't  have  to  stoop,  and  for  the  first  time  I'm 
gonna  grow  vegetables.  And  things  like  that,  and  that's  very  fine.   I'm  sure  I 
would  be  dead  within  a  year.   Instead  I  have  that  shop.   I  drive  in  every  day 
and  the  car  just  knows  exactly  where  to  go.  And  I  come  home  to  here.  And 
quite  often  it's  so  windy  and  cold  in  the  City  and  Lucy  and  I  will  have  dinner 
outdoors  here.   What  more  could  I  possibly  ask  for?   I  really  mean  I  am  so 
blessed. 

AUDREY:  And  you  have  the  best  of  both  worlds  because  you  have  this 
wonderful  place  here  to  enjoy.  Yet  you  have  the  action  and  the  contacts  in 
the  City,  people  to  talk  to  ... 

JOE:  Well,  my  wife  [and  I]  we've  talked  about  my  retiring.  And  I  said,  "What 
would  I  do?"  She  said,  "You'd  find  a  place  to  go."  And  I  said,  "Lucy,  I  already 
have  a  place  to  go.  Ah,  that's  what  I'll  do.  I'll  make  that  my  volunteer  work!" 
Which  is  just  about  what  I'm  doing  ...  almost. 

AUDREY:   So  last  year  was  your  50th  Anniversary  in  business  on  the 
[Washington]  Square? 


Page    13 


JOE:  That's  right.   In  September  it'll  be  51  years. 

AUDREY:  And  this  is  your  third  location?   You  just  keep  moving  around  the 
Square? 

JOE:  Well,  that  theater  building  [what  had  been  the  Palace  Theater],  my  first 
shop  was  there  ...  in  the  theater  building  ...  it  was  a  theater  with  a  little  place 
for  a  store  on  one  side  and  a  little  place  for  a  store  on  the  other  side. 

AUDREY:  What  years  were  you  in  that  building? 

JOE:   '48  to  '58. 

AUDREY:  That  was  your  first  location?  That's  what  you  did  immediately 
after ...  when  did  you  get  out  of  the  service? 

JOE:    1945 

AUDREY:  What  did  you  do  in  the  interim  between  '45  and  '48,  when  you 
opened  your  shop? 

JOE:   Well,  through  a  series  of  circumstances  I  decided  to  become  a  hair 
stylist.    I  was  a  pre-dental  student  before  I  went  into  the  Army.  And  I  was 
mostly  overseas.  And  I  wanted  to  get  married  so  badly  and  I  loved  this 
person  that  I  wanted  to  marry,  but  I  just  couldn't  see  going  back  to  college. 
Nowadays  it's  different.  They  go  to  college,  they  get  married,  they  do  a 
modern  love  in  a  garret  thing.   But  it  was  different  then.   I  had  never  had  a 
job  in  my  life.  And  I  found  that  I  could  (I  went  to  the  school  of  cosmetology). 

Page    14 


if  I  went  six  days  a  week,  eight  hours  a  day,  I  could  have  1 600  hours  as 
prescribed  by  California  law,  and  I  could  take  a  State  board  and  I  would  have  a 
profession.  And  that's  what  I  did.   I  did  not  like  it  at  all.   It's  just  that  I  had 
or  have  a  gift  of  gab  and  I  must  have  done  something  right.   Fifty-one  years 
later  [laugh]  I'm  still  here.  And  still  doing  ... 

AUDREY:   So  when  you  say  you  didn't  like  it,  you  didn't  like  going  to  school? 

JOE:   I  didn't  like  the  job.    It  had  a  stigma  attached  to  it  that  always  kinda 
hung  over  my  head,  you  know.  I  don't  know,  I  can't  even  tell  you  why  or  when, 
I  just  never  gave  it  a  thought.   I  wish  I'd  [unintelligible]. 

AUDREY:   Your  motivation,  then,  to  change  from  dental  school  to  hairdressing 
was  because  you  could  get  a  job  sooner  so  you  could  get  married. 

JOE:   So  that  I  could  get  married,  that's  right. 

AUDREY:   Did  you  and  Lucy  meet  before  the  War? 

JOE:  Yes,  we  went  to  school  together.  We  went  to,  it  was  called  San 
Francisco  Junior  College  at  the  time.  And  I  was  taking  a  pre-dental  course 
there.   It's  where  San  Francisco  City  College  is  now.  That  was  San  Francisco 
Junior  College.  And  so  Lucy  and  I  were  really  best  friends.   You  might  say 
buddies.  And  when  I  went  into  the  service  I  really  missed  this  friend.  And  I 
just  knew  that  I  was  love  with  her.  And  as  it  is,  here  we  are.   I  told  her  about 
it  by  mail.  You  want  to  hear  that? 

AUDREY:   I'd  love  to  hear  that.   Four  years  you  were  gone? 

Page    15 


JOE:  Well,  I  had  never  told  Lucy  that  I  loved  her.  And  I  wrote  to  her  like  you 
would  write  to  a  friend.  And  she  would  answer  just  like  that.  And  so  I  really 
never  thought  of  surviving  the  War.   i  couldn't  see  how  I  could  survive.   So  I 
wrote  to  Lucy  something  called  a  blue  letter.  The  envelope  is  blue.  And 
that's  the  letter  that  you  don't  want  censored  by  your  own  officers  because 
all  mail  had  to  be  censored.   It  was  really  a  surprise  to  her.   She  claims  to 
this  day  that  she  had  no  idea.   She  answered  and  her  letter  said,  "At  the 
termination  of  the  War  when  we  can  look  at  things  in  their  true  perspective, 
we  can  talk  about  this.  And  in  the  meantime,  yes  I  will  wear  your  fraternity 
pin."  And  it  just  went  on  from  there.  And  here  we  are. 

AUDREY:   So  you  had  to  find  the  fastest  way  to  get  married  when  you  came 
home! 

JOE:  We  were  engaged  for  two  years.   I  had  to  finish  school,  I  had  to  get  a 
job.   By  that  time,  you  see,  Lucy  and  I  were  truly,  truly  meant  for  each  other. 
The  fastest  way  to  get  married  and  not  sell  men's  suits  or  something  for  a 
living,  was  to  be  a  hair  stylist.   It  was  not  easy  becoming  a  hair  stylist  in 
North  Beach.   It  was  not  easy  at  all.    And  as  it  was  it  got  easier  and  easier 
and  easier.   Now  some  of  the  women  I  do  are  women  I  went  to  school  with, 
some  of  them  are  women  who  I  dated,  if  you  can  imagine  that.  And  some  of 
them  I  have  actually  done  and  are  still  doing  for  fifty  years.   So  I  will  stay 
there  just  until  I  don't.   It  isn't  work,  you  know,  it's  fun. 

AUDREY:   When  you  and  Lucy  were  first  married  you  lived  in  the  neighborhood 
I  presume? 


Page    16 


JOE:  Yes,  we  had  a  wonderful  apartment  two  buildings  away  from  my 
Mother's  house.   It  was  nice.   Someone  added  a  floor  to  this  house  so  it  was 
like  a  little  penthouse.  We  had  four  rooms  and  fourteen  windows  and  they  all 
overlooked  the  Bay  and  the  bridge  and  Treasure  Island  and  everything.  That 
was  a  fun  time. 

AUDREY:  You  worked  for  somebody  else  before  you  opened  your  own 
business? 

JOE:  Oh  sure.   Well,  not  too  many.   My  first  job  was  at  the  Canterbury  Hotel 
and  they  wouldn't  give  me  time  to  go  on  a  honeymoon  so  I  quit.  And  the 
government  helped  me  out  on  that  because  there  was  something  called  fifty- 
two  twenty  club  or  something,  where  they  gave  you  twenty  dollars  a  week 
for  fifty-two  weeks.  I  don't  remember. 

AUDREY:  You  mean  if  you  worked  for  somebody  for  52  weeks,  then  ... 

JOE:  No,  I  don't  remember  but  when  you  finished  your  schooling,  while  you 
were  looking  for  a  job  they  gave  you  a  year  to  find  a  job  or  something  like 
that.  And  they  paid  you  ...  I  really,  I'm  not  clear  on  that  at  all. 

AUDREY:   Is  that  because  you  were  a  veteran? 

JOE:   Oh  yes.   Oh  sure,  it  was  all  part  of  the  G.I.  Bill  of  Rights.   Can  you 
imagine  I  could  have  gone  through  dental  college  at  the  [government's] 
expense  and  I  didn't?  And  I  am  so  happy  that  that  has  happened.   I  would  be 
dead  if  I  were  a  dentist  instead  of  a  hair  stylist.   My  work  is  pleasant. 


Page    17 


AUDREY:   It  took  quite  a  bit  of  courage  to  open  a  business  on  the  Square  ..  . 
and  I  guess  some  capital. 

JOE:  Well  I  borrowed  some  money  from  an  uncle.  He  let  me  have  $5,000. 
And  I  was  working  at  the  Emporium.  And  this  shop  became  available,  or  it 
was  for  sale.  So  Lucy  and  I  just  decided  that  we'd  go  in  business  for 
ourselves.   I  had  a  lot  of  friends  in  North  Beach,  you  know.  So  I  did!  And  I 
took  a  friend  with  me  as  a  partner.  And  we  paid  off  the  debt  in  six  months. 
And  he  and  I  were  partners  for  34  years.   Until  it  finally  got  to  him  and  he 
had  a  nervous  breakdown.   In  those  days  you  didn't  quit  when  you  were  burnt 
out.  The  only  time  you  could  quit  was  when  it  was  too  late. 

AUDREY:   How  come  he  got  burnt  out  and  you  didn't? 

JOE:  Because  I  enjoyed  center  stage  and  he  didn't.  That's  why.  I  ended  up 
enjoying  what  I  do.  Incidentally,  you'd  do  yourself  a  favor  if  you  go  to  that 
Salesian  show. 

AUDREY:   I  know.   Well  that  was  my  next  question.   I  wanted  to  get  to  that 
...when  you  said  stage  that  prompted  my  next  question. 

JOE:  Well,  you  will  do  yourself  a  disfavor  if  you  don't  go  to  this  production. 

AUDREY:  I  will  go  .  For  sure.  Wild  horses  wouldn't  keep  me  away!   But  I 
wanted  to  get  into  your  whole,  there's  so  much  to  talk  with  you  about,  and 
I'm  supposed  to  be  focusing  on  the  neighborhood.   But  your  life  is  so 
fascinating  and  it's  so  entwined  with  the  neighborhood  that  anything  about 
you  includes  the  neighborhood,  in  a  way,  and  your  descriptions There  are 

Page    18 


two  questions:   I  wanted  to  back  up  for  a  minute.   One,  the  first  apartment 
you  and  Lucy  shared  —  what  streets  was  that  on? 

JOE:  On  Valiejo  between  Sansome  and  Montgomery. 

AUDREY:  So  that  was  on  the  East  side  of  the  Hill. 

JOE:  Yes,  the  East  side  of  the  Hill.  And  for  less  than  a  thousand  dollars  we 
outfitted  the  whole  four  room  apartment  including  the  dining  room  set,  a 
washing  machine,  sofas,  beds,  mattresses,  everything,  stove,  everything  for 
a  thousand  dollars. 


AUDREY:  Where'd  you  get  the  thousand  dollars? 

JOE:  I  don't  remember.   I  think  we  put  it  on  a  payment  plan.  I  really  don't 

remember  where  that  thousand  dollars  came  from. 

AUDREY:   How  much  did  you  pay  in  rent? 

JOE:  Twenty-five  dollars.  And  five  dollars  under  the  table  because  the 
landlord  could  get  more  for  it  if  we  weren't  there  and  so  we  gave  him  a  $25 
check  and  $5  in  cash. 

AUDREY:   Is  the  building  still  there? 

JOE:   Oh  yes.   Oh  yes.   It's  still  there.   That's  another  story.   The  building  is 
still  there.   The  people  who  bought  it  kind  of  did  it  over  in  a  pseudo  Victorian 
style  with  shingles  in  the  front  of  it  and  painted  it  purple.   And  I  drive  by  it 
every  once  in  a  while  and  it's  interesting  ...  I  don't  go  by  it  and  say  what  did 

Page    19 


they  do.   It's  very  interesting. 

AUDREY:  So  that's  the  apartment  you  had  [with  Lucy]?  The  house  that  had 
been  painted  purple? 

JOE:   Oh  no,  that's  the  house  that  had  belonged  to  my  family.  That's  number 
334.   Just  two  houses  away  from  that  was  our  apartment. 

AUDREY:   And  what  does  it  look  like  today? 

JOE:   Pretty  much  the  way  it  did.   It  looks,  in  fact,  the  way  it  did  .  They've 
done  nothing  to  it. 

AUDREY:   So  that  few  blocks  of  Vallejo  apparently,  from  your  early  memory 
from  when  you  were  six  or  seven,  has  that  block  changed  very  much? 

JOE:   Oh  yes.  There  were  empty  lots.   Now  every  space  is  taken. 

AUDREY:   So  on  Telegraph  Hill  there  was  a  house,  then  an  empty  lot;  there 
were  spaces? 

JOE:   Yes  there  were  spaces.  A  lot  of  spaces.   And  now  there  are  no  spaces. 

AUDREY:  When  did  they  start  filling  up  the  spaces?  After  the  War? 

JOE:  Yes.   Of  course  North  Beach  was  pretty  dense  to  begin  with.  There 
were  a  lot  of  spaces  all  over  the  City;   but  in  North  Beach  maybe  there  were, 
as  I  remember,  on  this  one  block  a  huge  lot,  a  HUGE  lot  that  we  used  to  play 

Page  20 


2- Year  Old  Joe  Feeding  the  F"amily  Goat 


in.  And  there  was  one  empty  lot,  two  empty  lots  in  the  entire  block  where  I 
lived.   So  there  was  quite  a  lot  of  open  space.  Two  lots  doesn't  seem  a  lot  to 
you,  but  to  a  little  child  it's  a  playground. 

AUDREY:   Sure.   You  said  that  your  Father  was  an  athlete  and  a  sportsman 
and  you  weren't;   but  that  was  OK  with  him. 

JOE:   It  was  perfectly  OK  with  him.    He  was  a  lovely  man  and  he  never  ever 
gave  me  the  idea  that  he  didn't  like  it.   Once,  once  he  did.   I  came  back  from 
the  Army  and  my  Father  introduced  me  to  his  tailor.  And  I  had  been  a  pre- 
dental  student  before.   And  the  tailor,  I  forget  his  name,  said  to  me,  "Well, 
now  that  you're  out  of  the  service,  what  are  you  going  to  do?"  And  I  was 
just  gonna  say,  "I'm  gonna  be  a  hair  stylist,"  and  my  Father  got  in  front  of 
me  before  I  could  say  that  and  he  said,  "He's  going  to  dental  school."  That's 
the  only,  only  time  that  I  ever  ever  got  a  hint  of  the  idea  that  my  Father 
didn't  think  it  was  so  great  that  I  had  decided  to  become  a  hair  stylist. 

AUDREY:  Now  you  have  a  whole  other  side  of  your  life  which  is  music.  When 
did  that  start?   Was  that  part  of  your  childhood? 

JOE:   Yes.   I  grew  up  in  a  very  musical  house.   My  uncle,  to  this  day  I  think  he 
had  one  of  the  most  beautiful  tenor  voices  that  I  ever  heard.   My  Mother's 
brother ...  who  also  lived  in  the  house,  in  the  same  house.  We  were  a  lot  of 
people  there,   I'll  tell  you.  We  had  no  living  room.   I  really  always  wanted  a 
living  room.  And  finally  my  wealthy  aunt  decided  to  get  a  new  living  room  and 
so,  you  know,  I  talked  my  Mother  into  letting  me  sleep  on  the  couch  or 
something  in  the  dining  room  so  that  we  could  have  a  living  room.  And  I  think 
I  got  that  living  room  together  like  two  hours  before  the  night  of  my  senior 
prom  so  that  I  could  bring  a  girl  home  and  go  into  a  living  room  instead  of  a 

Page  21 


bedroom  and  a  bedroom  and  a  bedroom.   So  I  got  my  living  room. 

AUDREY:   So  you  gave  up  your  bedroom  so  that  you  could  have  a  living  room. 

JOE:   So  that  WE  could  have  a  living  room. 

AUDREY:   And  she  [your  Mother]  obviously  thought  that  was  fine  too. 

JOE:   Oh  well,  in  fact  once  you  get  the  ball  rolling,  first  comes  in  a 
chesterfield  which  ail  of  a  sudden  you  have,  and  then  the  place  doesn't  look 

good  with  the  rug  that  you  have,  so  we it  looked  quite  presentable.  And 

they  made  draperies.   It's  like  setting  a  scene,  as  I  remember  it  now.   I  think 
the  last  time  I  saw  that  girl  was  the  night  we  went  to  the  prom.  No,  no,  we 
dated  a  few  times. 

AUDREY:   So  this  uncle,  brother  of  your  Mother,  he  lived  in  the  same  flat  or  in 
the  same  building? 

JOE:  Well,  you  know,  we  get  time  confused.  When  we  started  out  my  uncle 
was  not  married  and  he  lived  also  with  my  Grandfather.   So  there  was  my 
Mother  and  Father,  my  sister  and  I  and  my  uncle  —  we  all  shared  the  same 
flat.  And  when  my  uncle  got  married,  he  moved  into  the  top  flat  in  the 
building  and  took  over  where  the  Irish  people  who  only  drank  white  wine  lived. 
My  uncle  took  over  that  place  and  then  we  ended  up  everybody  in  the  building 
being  related. 

AUDREY:  Who  owned  the  building? 

Page  22 


JOE:   My  Grandfather  and  his  sister. 

AUDREY:  So  your  musical  uncle  sang  and  you  loved  his  voice. 

JOE:   I  loved  his  voice  and  I  felt  that  I  inherited  it.   I  always  liked  to  sing. 
Going  to  high  school  was,  you  know,  I  didn't  go  to  learn.   I  couldn't  fill  out  the 
map  of  the  United  States  If  I  had  to.   I  went  to  entertain.   I  got  into  any  end 
of  the  entertainment  field  that  I  could.   I  appeared  in  rallies  and  sang  and  did 
a  lot  of  things. 

AUDREY:   What  do  you  remember  about  music  in  the  home. 

JOE:   I  remember  him  [my  uncle]  studying  with  a  rather  famous  voice 
teacher.  His  name  was  Nino  Commel.  And  anybody  who  is  old  enough  to 
[have  been]  interested  in  music  at  that  time  seems  to  remember  that  name. 

AUDREY:  Was  he  in  the  neighborhood? 

JOE:  No,  no  he  was  not.  And  the  thing  is  I  don't  think  I  ever  saw  the  man  in 
my  life.  But  it  seems,  I  don't  know,  to  be  associated  with  someone  who  had 
such  a  reputation.  And  my  uncle  did. 

AUDREY:   Did  he  perform? 

JOE:  No.   During  the  Depression,  he  went  to  college.  That's  another  thing 
where  I  see  that  I  had  it  better  off  than  a  lot  of  people  in  my  neighborhood. 
My  uncle  went  off  to  Santa  Clara  College.   I  think  my  Grandparents  were  a 
little  bit  wealthy.  They  got  rid  of  it  long  before  I  came,  which  is  OK. 

Page  23 


AUDREY:  Was  there  a  piano  in  the  house? 

JOE:   Yes.  We  had  a,  by  virtue  of  the  fact  that  it  was  so  tall,  it  was  an 
upright  grand.  An  upright  grand  piano  has  a  great  tone.   It's  a  funny  thing, 
the  piano  is  still  in  existence.   It's  been  moved  around  from  place  to  place  as 
the  situation  with  my  children  changed.   But  we  still  have  the  piano.   One  of 
my  sons-in-law  has  refinished  it  and  it's  badly  in  need  of  tuning,  but  it's  good 
for  honky  tonk.   But  right  now,  would  you  believe  I  don't  know  where  it  is. 
But  it's  in  the  family. 

AUDREY:   Was  it  your  Grandfather's  or  your  Mom's? 

JOE:  Well,  my  Grandfather  bought  it  for  my  Mother  and  my  uncle.   My  uncle 
could  accompany  himself  a  little  bit.   And  my  Mother  played  little  things. 

AUDREY:   Did  the  family  sit  around  and  sing  together? 

JOE:  No.  That  was  kind  of  a  Sicilian  custom.  I  think  if  you  were  to  kind  of 
picture  the  type  of  Italian  that  all  get  together  and  sing,  my  family  wasn't 
that  way. 

AUDREY:   What  did  your  uncle  sing?  Opera? 

JOE:   He  sang  opera,  yes.  I  used  to  tease  him.  You  know  how  nowadays  rock 
music  can  really  get  to  you?  Well,  in  those  days  they  had  the  type  of  music 
that,  well  it  sounds  so  silly.   But  it  didn't  sound  so  silly  then.  There  was  a 
song  called  "The  Music  Goes  Down  and  'Round".  And  he  couldn't  stand  it. 
And  the  only  room  that  you  could  go  into  that  had  a  key  was  the  bathroom. 

Page  24 


So  I  used  to  sing,  "Oh  the  music  goes  down  and  'round,  oh,  oh,  oh  [singing] 
and  it  comes  out  there."   He'd  chase  me  and  I'd  go  in  the  bathroom  and  lock 
the  door  and  I  would  stay  until  he  went  away.  There  was  a  little  window  in  the 
bathroom,  and  sometimes  I  would  lock  the  door  and  then  climb  out  this  little 
window  and  he  would  think  that  I  was  still  in  there,  and  I  would  be  out  on  the 
porch  somewhere.   Now  why  could  I  remember  that?   I  can't  imagine  why  that 
would  pop  into  my  memory  at  this  point  in  time!   Yeah,  he  sang  opera. 
Nowadays,  if  you  want  to  hear  what  your  voice  sounds  like,  you  could  speak 
into  a  little  thing  like  you  have  here  [points  to  tape  recorder]  and  you  could 
hear  what  your  voice  sounds  like.   Well,  In  those  days  you  couldn't  do  that. 
So  I  had  been  singing  in  school  and  a  friend  brought  me  down  to  a 
professional  recording  studio  and  I  made  a  record.   And  believe  it  or  not, 
when  I  heard  the  record  (they  were  all  thrilled)  I  hated  it.  That's  not  my 
voice,  that's  not  me.   I  just  hated  this  record.  And  so  it  became  a  keepsake 
for  my  Mother.   I  forgot  it  existed.   And  my  daughter  picked  it  up  after  my 
Mother  died  and  I've  preserved  it  all  these  years.   And  we  found  someone  who 
could  put  it  on  a  cassette,  because  it  was  on  an  old  78  disk. 

TAPE  TWO 

And  then  I  heard  it  for  the  first  time  [in  years]  recently  and  I  thought  it  was 
so  beautiful.   I  was  sixteen.   I'll  have  to  let  you  hear  that  sometime.   I 
thought  it  was  so  beautiful.   It  was  a  young  voice.   It  was  like  a  singer  of  the 
day  ~  Kenny  Baker.   I  was  so  disappointed  in  that  record  that  my  friend  took 
me  down  and  we  duplicated  a  record  album  that  Kenny  Baker  had  made. 
That's  when  I  decided  that  trying  to  be  like  my  uncle  who  sang  "Vesti  La 
Giuba"  and  "La  Donna  E  Mobile"  was  not  for  me.  Those  are  the  things  that  I 
had  wanted  to  sing.   But  I'm  a  lyric  tenor,  I'm  not  a  dramatic  tenor.  And 
sometimes  I  say,  well  I'm  a  lyric  tenor  with  dramatic  qualities. 

Page  25 


AUDREY:   Do  you  remember  what  song  you  recorded  on  your  first  record? 

JOE:  Yeah.   Love  Walks  In.  White  Sails. 

AUDREY:   If  your  uncle  took  you  down  to  make  a  record  ... 
JOE:   No  that  was  not  my  uncle.   No,  that  was  a  music  teacher  in  the  Junior 
High  School  that  I  was  going  to  who  found  that  I  had  a  voice.    I  was  studying 
the  mellophone  —  a  French  horn  ~  and  he  found  that  I  had  a  voice.  And 
every  once  in  a  while  I  would  sing  at  a  rally.  Then  when  1  went  into  high 
school,  they  had  a  club  called  the  Footlights  Club.  You  had  to  be  an 
entertainer.  To  get  into  the  Footlights  Club  you  had  to  audition.    So  I 
auditioned  with  a  song  that  1  really  loved  called  "Summertime"  from  "Porgy 
and  Bess".   And  it  was  just  right  for  my  lyric  tenor  voice.   I  could  really 
totally  become,  sing  that  and  be  Black.   I've  sung  many  things  in  the  years 
past.  And  if  you  miss  this  weekend  you  really  will  have  missed  it. 

AUDREY:  The  junior  high  school  and  the  high  school,  were  they  in  the 
neighborhood? 

JOE:  They  were  walking  distance  because  I  walked.  The  junior  high  was  down 
on  Powell  and  Francisco  [Francisco  Middle  School]  and  the  high  school  was 
Galileo  [Bay  and  Polk]. 

AUDREY:   So  the  music  departments  encouraged  your  musical  talents  and  ... 

JOE:  Well  1  got  so  involved  in  entertaining  that  1  forgot  to  learn.  I'm  pretty 
illiterate. 

Page  26 


AUDREY:   I  don't  think  so.  You're  VERY  articulate. 

JOE:    I  sang  in  the  Church  choir  for  thirty  years  here  in  Marin.   When  I  first 
came  here   I  was  sitting  in  the  front  row  of  the  Church  and  the  organist 
played  "Glory  Glory  Hallelujah"   [laugh]  and  I,  in  those  days,  belted  that  out 
and,  like  Uncle  Sam,  he  came  over  and  said,  "I  want  you."  And  then  I  got 
involved  in  the  community  choir  at  the  College  of  Marin  .   And  they  think  they 
are  very  sophisticated.   We  did  Verdi's  Requiem  with  the  Marin  Symphony. 
But  I  did  that  totally  with  my  ear.   I  have  a  very  good  ear  and  I  was  able  to 
learn  all  that  music  with  the  help  of  a  friend  from  the  St.  Sebastian  choir. 

AUDREY:   Did  you  ever  take  formal  music  lessons? 

JOE:  No.   But  I  have  always  wanted  to  entertain. 

AUDREY:   How  did  you  get  started  [performing]  at  the  Salesians. 

JOE:  Weil,  just  about  everybody  I  know  goes  there.  Dealing  with  my  friends, 
starting  in  business,  I've  grown  very  close  to  a  lot  of  these  women.   I  sort  of 
feel  related,  you  know.  And  so,  they  all  belong  to  different  Madonna  clubs  at 
Sts.  Peter  and  Paul  Church.   And  I'm  Genovese.   My  Father  was  Calabrese  but 
I  don't  know  much  about  his  family.   I  was  raised  in  a  Genovese  house.   So  I 
was  approached  by  Madonna  Adolorata.  That's  the  Sicilian  Madonna.  And 
the  Madonna  club  that  I  was  supposed  to  belong  to  was  the  Madonna  della 
Guardia.  That's  the  Genovese  Madonna,  you  see.  And  then  there's  the 
Madonna  del  Lume  and  so  forth  -  it's  the  battle  between  the  north  and 
south.   I  guess  i  shouldn't  have  said  that!   I  joined  the  Sicilian  Madonna  club  -- 

Page  27 


Madonna  Adolorata.  And  I  joined  that  because  most  of  my  clientele  were 
Sicilian.   I  guess  I  was  a  traitor!   And  it's  the  best  thing  I  did.  They  are  so 
much  more  fun  than  the  Genovese! 

AUDREY:  And  you  married  a  Sicilian  too! 

JOE:  That's  right.   And  with  that  smile.  .  .  and  those  two  dimples,  I  had  to 
have  this  Sicilian  lady! 

AUDREY:  What  did  that  mean  that  you  joined  this  particular,  this  Sicilian 
Madonna  club?  What  did  that  mean?   Was  it  a  musical  club? 

JOE:   No,  no.   It's  a  social  ...  they  have  a  meeting  and  they  spend  a  lot  of  time 
proposing  things.  They  have  a  dinner  at  $1  5.00  per  person.    And  all  of  the 
money  they  collect,  at  the  end  of  the  year  they  give  it  to  charities.   Like  The 
Little  Sisters  of  the  Poor  and  so  forth. 

AUDREY:  So  it's  a  club  that  both  men  and  women  belong  to?  And  you  joined 
it  because  of  your  clientele  ... 

JOE:   I  joined  it  because  my  best  friends  belonged  to  the  club  and  I  wasn't 
gonna  join  a  club  with  the  stuffy  Genovese  [laugh]. 

AUDREY:   So  you  began  entertaining  for  fund  raisers  for  this  charitable  ... 

JOE:   It  was  a  fund  raising  organization.   Yes. 

AUDREY:  And  I  guess  you  became  very  well  known  in  the  neighborhood,  not 

Page  28 


only  for  your  hairstyling  but  ... 

JOE:  Well,  I  never  was  a  very  good  hairstylist. 

AUDREY:   You're  a  better  performer  than  you  are  a  hair  stylist? 

JOE:  That's  right.   It's  an  absolute  gift  from  heaven,  you  know,  that  someone 
like  me  could  be  on  center  stage  ... 

AUDREY:   Well,  you  say  you're  not  a  very  good  hair  stylist.   But  you've 
managed  to  keep  customers  for  fifty  years;   that  says  something  about 
your  skills. 

JOE:   Well,  I  don't  know  [laugh].   Let  me  tell  you.   This  sums  it  up  really.  I  had 
a  customer  one  day  who  was  leaving  and  she  said,  "This  was  a  very  nice 
session." 

AUDREY:   Was  she  referring  to  it  as  like  a  therapy  session? 

JOE:   Um  hmm.   You  know  there's  more  truth  than  poetry  to  "...only  her 
hairdresser  knows  for  sure". 

AUDREY:  I  just  want  to  get  back  to  your  Grandfather  again.  You  mentioned 
that  he  was  your  Mother's  Father.  And  he  was  a  cook  for  Fior  d'ltalia.  And 
the  first  Fior  d'ltalia  was  on  Broadway? 

JOE:  The  first  Fior  d'ltalia  was  on  Broadway.   On  the  corner  of  Kearny  and 
Broadway.  There's  a  new  restaurant  there  now  [Moonshine].   It  had  been 

Page  29 


X 

01 


2 


Vanessi's.   I  don't  know  when  he  started,  but  the  Del  Monte  family  had 
something  to  do  with  finding  him  a  job  there  when  he  came  to  this  country. 
In  fact,  my  Mother  was  born  in  the  room  above  the  restaurant.  And  then  my 
Grandfather  and  his  sister  and  her  husband  went  into  business  for 
themselves.  They  opened  a  boarding  house  and  restaurant  and  a  bar.   I 
remember  my  Mother  describing  a  free  lunch.   Imagine  going  into  this  bar;   all 
these  cold  cuts,  free?   It  was  down  around  Front  Street  somewhere. 
Anyhow,  that's  where  they  were  after  Fior  d'ltalia.  That  was  during  the 
earthquake  in  1  906.  And  that's  one  of  the  stories  told  more  than  once  in 
the  family.   "Yes!  That's  what  happened."  The  story  goes  that  the 
earthquake  hit  when  everyone  was  asleep.   And  there  was  a  big  chifforobe, 
they  used  to  call  it  [high  chest  of  drawers],  had  fallen  in  front  of  the  door. 
And  this  captain  of  this  barge  pushed  the  door  open  and  took  her  [my 
Mother]  and  brought  her  down  the  stairs  which  were  all  crooked.    And  they 
finally  got  downstairs.  And  he  herded  my  Mother  and  her  family  down  to  the 
waterfront  and  they  all  got  on  this  barge  which  anchored  in  the  middle  of  the 
Bay  and  watched  the  City  burn. 

AUDREY:   How  old  was  your  Mother  then? 

JOE:   Six  years  old. 

AUDREY:  And  he  [the  barge  captain]  rescued  her  from  the  room  where  she 
was  sleeping  where  the  furniture  fell  down  and  blocked  the  door? 

JOE:  Yes.  And  many  times  I  remember  being  up  in  Sonoma  where  my  aunt 
lived.  And  saying,  "Oh  come  on.  Mom.   Quit  being  so  dramatic."   (My  Mother 
was  quite  dramatic;   I  don't  get  this  from  nowhere!)   And  my  Mother's  aunt 

Page  30 


said,  "No.  That's  the  true  story." 

AUDREY:   Was  it  from  the  building  on  Broadway  where  she  was  born  [when 
she  was  rescued]? 

JOE:   No.   Fior  d'ltalia  is  the  oldest  Italian  restaurant  in  the  United  States. 
When  my  Grandfather  cooked  for  them,  or  maybe  just  made  salads,  I  don't 
know,  that  was  in  1 886.   I  don't  know  how  long  it  was  before  they  went  into 
business  for  themselves.   But  by  the  time  of  the  earthquake  they  had  this 
boarding  house/restaurant  down  on  Front  Street.   And  the  captain  of  the 
barge  was  a  tenant. 

AUDREY:   Was  it  April  1 9th?  The  earthquake?   Because  today  is  the  1 9th.   [I 
subsequently  confirmed  that  the  earthquake  was  on  April  1  8th.] 

JOE:   What  you  just  said  there...l  truly  believe  in  synchronicity.   I  don't  believe 
that  anything  is  coincidental.   I  have  had  a  horrific  life  before  I  ...  When  I  went 
into  the  Army  I  was  nineteen  and  I  looked  like  I  was  thirteen.  And  I  went  into 
combat.  And  the  reason  I'm  still  here  is  absolutely  astounding,  you  know.   I 
have  come  so  close  to  death  so  many  times  that  it's  just  miraculous.   And  I 
still  seem  to  have  that  protection.   Look  at  this  place.   It  came  from  a  little 
beauty  salon.   It's  almost  like  having  a  charmed  life.   I  certainly  wouldn't  want 
to  do  it  again  but  it  would  take  an  awful  lot  to  repay  me  for  the  experiences 
I've  had  and  I  wouldn't  trade  one  little  incident;   because  once  you  leave 
something  else  you  go  off  in  a  different  direction  and  I  would  not  be  here 
right  now  if  it  weren't  the  way  it's  supposed  to  be. 

AUDREY:  That's  amazing  to  me  what  you  said  ...  "...it  all  came  from  a  little 

Page  31 


beauty  salon."   It  is  extraordinary. 

JOE:   Yes,  well,  it  also  comes  from  a  lot  of  things.   It  comes  from  my  wife's 

family  lending  us  the  first  $2,000  to  get  started  in  a  home  of  our  own  to 

build  up  the  equity  and  sell  it  and  then  fortunately  happen  to  have  this  lot 

available  with  this  Shangri-la  here;   it  was  just  meant  to  be. 

AUDREY:   How  do  you  think  your  Grandfather  was  able  to  send  his  children  to 

college? 

JOE:  Well  he  didn't  send  his  children  to  college.  He  sent  his  son  to  college. 
Girls  didn't  go  to  college!  What  kind  of  an  historian  are  you?   I  know  that 
when  the  Depression  was  over  and  my  Grandfather  was  dead  and  gone,  my 
uncle  still  had  a  year  to  go  to  finish  college  and  somehow  or  other  my  Father 
and  Mother  got  together  the  thousand  dollars  to  pay  his  last  year's  tuition 
and  he  finished  college.   And  then  there  was  the  Depression.  There  were  no 
jobs  and  here  is  this  man  with  a,  I  don't  know  if  he  was  brilliant  but  he 
certainly  was  college  material  which  I  was  not.   Maybe  I  wouldn't  even  have 
become  a  dentist.   I  might  have  committed  suicide  before  people  found  out 
that  I'm  stupid.    What  was  I  saying?  Oh  he  [my  uncle]  could  not  find  a  job 
and  finally  there  was  a  job  available  but  you  had  to  have  a  car.  We  also  had  a 
car  that  nobody  in  the  neighborhood  had,  you  see.   So  my  Father  let  my  uncle 
use  his  car  so  that  he  could  take  this  job.   He  was  a  salesman  for  this  Rath 
bacon  house.   And  he  kept  that  job  for  several  years  and  got  married  and 
moved  into  the  top  flat.  Then  came  the  War  and  here's  a  man  who  has  a 
degree  in  electrical  engineering  and  so  he  was  all  set.   How  did  we  ever  get 
that  far? 

AUDREY:   My  fault;   I  asked  you.   But  your  Father ...  you  had  a  radio,  you  had 

Page  32 


Joe's  Father  (Army  Air  Corps  Uniform) 
And  Great  Aunt,  c.  1917 


a  telephone,  you  had  a  car.  And  your  Father  did  all  this,  or  managed  to 
provide  these  things  for  you,   for  the  family,  by  his  work  as  an  auto 
mechanic,  is  that  correct?   And  he  also  repaired  radios? 

JOE:  Urn  hmmm.  And  he  also  repaired  radios.  There  was  a  radio  room  in  the 
house  where  one  wall  was  lined  with  radios  and  dials  and  stuff  --  you'd  think  it 
was  a  setting  for  Flash  Gordon  or  something. 

AUDREY:  This  was  in  the  basement? 

JOE:  This  was  in  the  basement. 

AUDREY:   So  did  he  make  money  doing  this  or  was  it  for  gratis? 

JOE:     My  Father  did  mostly  everything  for  gratis.   My  Father  was  always 
making  something  for  someone  or  fixing  something  for  someone.   My 
Mother's  dining  room  table  --  she  finally  put  a  blanket  over  it  and  an  oilcloth 
on  the  top  of  that  because  he  used  to  fix  radios  on  her  dining  room  table. 
Because  we  always  had  radio  parts,  you  know.   In  fact,  we'd  have  a  family 
dinner  and  have  to  gather  the  radio  parts  and  get  them  off  the  table  and 
then  he  would  always  accuse  us  of  losing  a  part. 

AUDREY:   So  how  do  you  think  he  was  able  to  do  ...  was  he  very  frugal,  was 
he,  did  he  work  1  6  hours  a  day? 

JOE:   I  suspect  that,  oh  I  also  didn't  tell  you  ...  we  also  had  a  refrigerator  and 
we  also  had  an  ironer  -  a  mangle,  you  know.   So  I  suspect  that  my 
Grandparents  were  kind  of  wealthy.   When  my  Father  and  Mother  married,  my 

Page  33 


Father  came  to  live  in  my  Grandfather's  house.   First  my  Grandmother  died 
and,  it's  like  Agatha  Christie,  you  know,  and  then  there  were  none.   So  I 
guess  the  house  just  started  with  a  bunch  of  people  and  ended  up  with  just 
my  Mother  and  Father  and  my  sister  and  me. 

AUDREY:   Did  you  inherit  the  house?   You  and  your  sister? 

JOE:   Well,  that's  a  story  in  itself.   We  inherited  half  of  the  building  because 
half  of  it  belonged  to  my  uncle  and  ...  oh  it's  a  long,  boring,  a  long  litigation... 

AUDREY:   OK.  Well  we  won't  go  there.  You  mentioned  that  your  Father's 
place  of  business  was  at  the  foot  of  Columbus. 

JOE:   Yes.   Where  the  housing  projects  are.  There  was  a  garage  there  on  Bay 
and  Columbus.   It  was  Jachetta  Brothers  Body  and  Fender  Shop.  And  my 
Father  was  the  mechanic,   I  told  you  he  was  so  mechanically  inclined.  He  was 
an  inventor;    he  just  was  a  wonderful  man.  When  he  was  so  much  younger 
than  I  am  [now]  and  so  much  older,  you  know,  he  used  to  make  hearts  out  of 
lucite  and  polish  them  and  polish  them  and  then  make  necklaces.  He  was  so 
proud  of  these  hearts  he'd  carry  them  around  in  a  little  box  and  show  you 
these  hearts.  And  in-between  them  he  had  a  way  of  laminating  colors. 

AUDREY:  That's  very  touching.   Here  he  was  this  athlete  and  boxer.  And 
then  he  had  this  very  tender  side  that  made  hearts  and  carried  them  around. 
It's  a  sweet  story. 

JOE:   Well,  one  of  the  things  that  my  Father  and  I  used  to  kid  one  another 
about,  like  kidding  on  the  square:   I  always  contended  that  prize  fighting  was 

Page  34 


barbaric.   It  had  nothing  to  do  with  being  all  masculine  or  all  feminine.   It  was 
just  barbaric.  You'd  just  want  to  see  how  much  damage  you  could  do  to  the 
other  guy's  face.   My  Father  had  an  artificial  nose;   it  had  to  all  be  rebuilt 
because  he  was  smashed  so  [much]  when  he  was  fighting.  And  lucky  he 
didn't  get  punchy  like  some  of  the  people  I've  met  of  his  time  who  also  did 
the  same  thing.   I'd  say  it's  barbaric;   he  called  it  the  manly  art  of  self 
defense.  The  manly  art  of  self  defense  and  I'd  say  barbaric. 

AUDREY:   So  you  sparred  verbally. 

JOE:  That's  right.  And,  God,  this  is  something  I  haven't  remembered  for  a 
long  time:  you  know,  he  was  dying   (he  spent  the  last  three  months  of  his 
life  in  Notre  Dame  Hospital  and  even  with  the  heart  trouble  that  he  had  he 
died  of  cancer)   and  that  was  a  very  hard  thing  for  me.  And  my  Mother  was 
at  this  hospital  day  and  night.  She  became  part  of  the  hospital.   She'd  go  in 
the  morning  and  come  home  at  night.   Even  after  my  Father  died,  she'd  go 
back  with  a  birthday  cake  for  everybody  that  was  there.   By  the  time  she 
was  in  that  hospital  herself,  she  was  pretty  well  known.   I  dare  say  that 
those  sixteen  months  that  my  Mother  was  in  the  hospital  were  very  happy 
ones  for  her.   People  would  say,  "Oh  this  poor  woman  being  in  the  hospital  all 
that  time."   Well  she  was  alive  and  in  the  hospital  she  still  went  on  doing  for 
people.  And  you  know  how  she  got  around  that?  She  gave  ME.   "My  son  will 
do  your  hair.  Oh  my  son  will  do  your  hair."   I  used  to  do  hair  on  Sundays  and 
Mondays  in  Notre  Dame  Hospital!   She  had  nothing  to  give,  but  she  had 
several  of  these  hand-knitted  afghans,  and  somebody  would  say,  "What  a 
good  looking  afghan!"   She'd  say,  "Take  it."  You  don't  know.   Somebody  like 
my  Mother ...  wow  ...  she  was  a  pistol.   And  one  of  the  things  that  bothered 
her  was  we  would  go  to  the  mortuary  and  she  would  see  somebody  lying  in 

Page  35 


the  coffin  with  an  orchid  or  orchids  all  around.   And  my  Mother  would  say,  "I 
bet  she  never  had  an  orchid  in  her  life.  When  you  lay  me  out  don't  give  me 
any  orchids.   If  you've  got  any  orchids  give  them  to  me  now!"  You  know  what 
that  did  for  me?   My  Mother  was  in  the  hospital  for  sixteen  months  and  there 
wasn't  a  time  in  that  sixteen  months  when  she  didn't  have  an  orchid.    And 
she'd  give  it  away.   When  she  was  laid  out,  if  there  were  any  orchids  on  the 
flower  pieces  we  took  them  off  and  sent  them  over  to  St.  Francis  Church. 
St.  Francis  was  my  Church.   I  was  baptized  at  Sts.  Peter  and  Paul  but  St. 
Francis  was  a  parish  Church  and  my  Mother  became  a  fixture.   I  started 
business  with  [laugh]  people  from  the  Catholic  Ladies'  Aid  from  the  St. 
Francis  Church. 

AUDREY:   Were  you  married  in  that  Church? 

JOE:   I  was  married  in  that  Church.   In  those  days  you  were  supposed  to  be 
married  in  the  girl's  parish.  And  my  wife's  pastor  was  a  tyrant.   He  was  an 
Irish  tyrant!  The  Church  would  have  been  better  off  without  him,  you  know. 
And  you  were  supposed  to  get  married  in  her  [the  girl's]  Church.   But  I  had 
been  a  fixture  in  St.  Francis  Church.     I  was  even  sextant  of  St.  Francis 
Church.   I  served  mass  there  for  ten  years;   then  their  sextant  was  drafted 
and  I  knew  where  all  the  doors  were,  so  I  became  sextant  of  St.  Francis 
Church.   And  all  of  a  sudden  all  of  the  altar  cloths  were  being  ironed  and 
washed.   They  were  paying  me  $25  a  month  and  my  Mother  started  doing  all 
these  other  tasks  in  the  Church.   So  when  I  announced  that  I  was  going  to  get 
married,  my  pastor  said,  "Well,  of  course,  you'll  be  married  here."   I  asked 
how  I  could  get  around  the  other  guy.   He  said,  "Well,  he's  a  friend  of  mine 
and  I'll  tell  him  that  I  want  you  to  be  married  here."   So  we  went  over  to 
Father  Cantwell  at  St.  Elizabeth  to  sign  papers.  And  he  came,  in  absolutely 

Page  36 


Joe's  First  Holy  Communion,  c.  1931 
Vallejo  Street  Home 


going  to  give  his  permission  for  us  to  be  married  at  St.  Francis  (out  of  your 
own  parish,  you  l<now).  And  so  we  had  an  earthqual<e.  And  the  picture  on  the 
wall  kind  of  tilted.  And,  you  know  what  I  feel  like  saying  right  now?   I  feel  like 
saying  that  bastard!   He  said,  "It's  a  sign!"  And  he  wouldn't  sign  the  papers 
and  he  sent  us  away! 

AUDREY:   What  year  was  this? 

JOE:  Oh  I  guess  it  was  around  1 947. 

AUDREY:  You  must  have  been  very  happy  to  see  St.  Francis  reopened  last 
year. 

JOE:  Oh  I'm  very  happy.  I  find  that  one  of  the  most  peaceful  places!   I  don't 
go  there  as  often  as  I  should.   But  I  do  go.  And  I  can  just  sit  there  and  ... 
I  know  St.  Francis  Church,  I  know  every  door,  I  know  places  that  they  don't 
know.   I  remember  ...  if  you  go  into  St.  Francis  Church  sometime  and  look 
straight  up  you'll  see  this  row  of  lights  going  down  the  center.   I  used  to 
climb  up  into  the  steeple  and  over  the  top  of  that  and  lie  flat  on  that  and  look 
down  and  1  could  see  the  top  of  everybody's  head.  During  the  service! 

AUDREY:   [laugh]  How  old  were  you? 

JOE:  Oh,  I  don't  know.   I  had  to  be  in  my  teens  because  I  was  sextant.  In 
order  to  change  the  globe  you  had  to  pull  it  up  on  the  chains  and  change  it 
and  then  let  down.   But  around  the  fixture  there  was  a  lot  of  space.   So  you 
could  look  down. 

Page  37 


AUDREY:   Is  it  still  the  same  today? 

JOE:  Sure  it  is.   Next  time  you're  there,  look  up! 

AUDREY:   You  said  that  your  family  had  a  refrigerator.   Other  families  didn't? 

JOE:  Nobody.  They  came  down  and  made  jello  [in  our  refrigerator]. 

AUDREY:   But  what  did  they  do  for  preserving  food? 

JOE:  Well,  they  had  coolers  that  would  be  outside  the  window,  maybe  where 
there  was  a  draft.   They  did  not  have  refrigerators.   In  fact,  there  was 
always  somebody  putting  something  into  my  Mother's  refrigerator.   It  was  a 
Frigidaire.   So  my  Father  who  I  told  you  was  kind  of  like  a  genius  at  [fixing 
things],  when  we  decided  to  get  another  refrigerator,  he  took  the  Frigidaire 
and  put  it  in  the  basement  and  somehow  or  other  converted  it  into  a  freezer. 
People  would  go  fishing  and  put  it  in  our  freezer!  And  it  was  our  old 
Frigidaire.   In  North  Beach  where  II  Pollaio  is  [west  side  of  Columbus  between 
Union  and  Green]  there  was  a  store  called  Ratto  that  dealt  with  Maytag 
washers  and  the  like.  And  Frigidaire  gave  a  prize  to  the  store  that  could  get 
the  oldest  turned  in  [Frigidaire].  They  would  get  a  humungous  prize  and  the 
person  who  HAD  the  Frigidaire  would  get,  they'd  buy  it  from  them  or 
something  ...  but  the  thing  that  sticks  in  my  mind  —  the  one  that  we  had  that 
my  Mother  gave  to  the  garbage  company  was  much  older  than  the  one  that 
they  got  [that  won  the  prize]! 

AUDREY:   Was  it  an  ice  box? 

Page  38 


JOE:   It  was  a  refrigerator.   It  made  ice  cubes.   And  the  motor  was 
underneath  it.  And  It  was  a  HUGE  motor.  The  motor  was  maybe  a  third  the 
opening  of  the  refrigerator  itself.   But  we  had  a  Frigidaire!   One  family  up  the 
street  --  they  were  also  Genovese  —  as  a  matter  of  fact,  [laugh]  she's  still  a 
client  of  mine.  As  a  kid  she  was  a  lot  older  than  I  was.  And  we  had  a  party 
line  and  in  those  days  nobody  had  their  own  line,  you  had  a  party  line  and  she 
was  on  our  line.  She  used  to  come  on  and  say  it  was  an  emergency.   My 
Mother  was  a  softie,  you  know.  And  I'd  say,  "It's  not  an  emergency.   She's 
talking  to  her  sister."   I  was  listening! 

AUDREY:  You  said  the  people  who  didn't  have  refrigerators  had  coolers? 

JOE:  Yes,  in  the  lightwells.   One  side  of  the  house,  in  our  house,  was  exposed 
and  you  could  do  that.   It  got  the  morning  sun,  but  in  the  afternoon  it  was 
cool  in  the  lightwell.  And  they  used  to  put  boards  across  from  one  window  to 
another  and  then  put  food  out  there  to  stay  cool.  And  you  had  to  do  more 
shopping.   You  know,  there  was  a  grocery  store  on  every  corner.   On  our 
block  we  had  a  grocery  store  across  the  street.  There  was  a  little  alley 
called  Prescott  Court,  almost  across  the  street  from  my  house  and  there 
was  a  grocery  store  --  Gianinni's.   Lisa's.  They'd  go  to  Lisa's  and  buy  a  roll 
of  butter  instead  of  a  cube  of  butter;   it  was  a  cube  but  they  called  it  a  roll. 
And  that  was  3  cents.  And  then  this  BIG  display  of  penny  candy.   You  could 
just  get  up  and  look  down  at  this  thing,  and  I  mean  two  or  three  for  a  penny. 
I  remember  going  to  Lisa's.   And  I  remember  that  on  the  other  corner 
[Vallejo  and  Montgomery]  there  was  Verachi.  That  was  a  grocery  store. 
AUDREY:   So  these  stores  were  on  Vallejo  at  the  top  of  the  hill  there? 

JOE:  Vallejo  and  Montgomery.   Now  there  is  some  architect  whose  landlady  is 

Page  39 


[laugh]  the  one  who  was  on  our  party  line  who  is  still  my  customer!  She's 
rich,  rich,  rich,  rich.  She's  changed  a  lot.  She's  become  quite  a  bit  more 
humble  than  she  used  to  be. 

AUDREY:  The  other  thing  I  wanted  to  ask  you  ...  you  mentioned  La  Fiesta 
night  club. 

JOE:  The  La  Fiesta  night  club.  When  my  Father  and  [his]  brother  decided  to 
go  out  of  business  -  one  of  the  pride  things  was  they  did  not  go  bankrupt, 
they  just  went  out  of  business  —  that  was  a  big  thing.   People  treat 
bankruptcy  nowadays  as,  well,  you  can  always  go  bankrupt.  The  worst  thing 
you  could  have  [then]  that  caused  you  to  be  depressed,  one  of  the  worst 
things  that  could  happen  to  you  would  be  to  go  bankrupt.   Nowadays  it's  just, 
well,  you  know,  you  can  always  go  bankrupt.   It  was  unheard  of.   My  uncle  fell 
in  love  with  a  girl  from  Healdsburg  ~  a  pretty  lucrative  family  (I  always 
thought  that  had  something  to  do  with  it).   So  they  went  out  of  business. 
And  he  became  a  country  boy  and  it  soon  became  impossible.    And  the 
brother  [then  decided  to]  live  in  the  City.  And  when  they  got  the  opportunity 
they  moved  about  five  houses  away  from  my  Mother.   And  my  uncle's  wife  is 
now  old;  she  lives  in  Healdsburg.  The  two  aunts  I  have  —  the  wife  of  my 
Father's  brother  and  the  wife  of  my  Mother's  brother.   I  still  have  two  aunts. 
We're  pretty  close  to  them.  We  invite  them  to  weddings. 

AUDREY:   So  La  Fiesta  was  built  on  the  site  of ... 

JOE:   La  Fiesta  —  they  took  the  garage  itself  and  changed  the  front  of  it  a 
little  bit  and  as  you  went  in  ...  I  remember  dating  my  wife  and  bringing  her 
there  and  saying,  "This  used  to  be  my  Father's  garage.   His  office  was  right 
here."   As  a  matter  of  fact,  the  night  I  formally  proposed  marriage  to  my 

Page  40 


wife  we  won  a  rumba  contest  in  the  Latin  American  restaurant  called  La 
Fiesta  where  my  Father's  garage  was. 


EXTENSION  OF  INTERVIEW  WITH  JOE  JACHETTA. 

AUDREY:   It  is  May  1  2th  and  this  interview  is  taking  place  at  the  Parkview 
Salon  on  Union  Street  in  North  Beach.  Joe,  I  just  was  so  impressed  with  the 
performance  that  I  had  to  come  back  and  ask  you  some  more  questions. 
What  occurred  to  me  was  ...  I  guess  I'd  like  to  know  more  about  the  Salesian 
Boys'  and  Girls'  Club.   It  was  once  just  the  Salesian  Boys'  Club  is  that  right? 

JOE:   That's  right. 

AUDREY:  How  long  back  does  it  go  ...  how  old  is  the  organization? 

JOE:   Well,  actually  I  couldn't  tell  you  really.  But  maybe  fifty  years  or  more. 
Sixty  years  perhaps.    [Further  research  indicates  that  the  Salesian  Boys' 
Club  was  founded  in  1921  ~  more  than  seventy-five  years  ago.]   Oddly 
enough  I  never  belonged  to  the  Salesian  Boys'  Club.  When  I  was  a  teenager, 
St.  Francis  Church  was  our  parish.   And  this  [Sts.  Peter  and  Paul]  was  called 
the  Italian  National  Church.  And  we  had  a  club  that  we  organized,  my  age 
group  organized,  and  we  called  it  the  St.  Francis  Boys'  Club.  We  gave  dances. 
During  the  summer  we  gave  dances  every  Saturday  night. 

AUDREY:  You  mean  as  a  teenager  you  and  your  friends  organized  it?  You 
didn't  have  any  adults  to  supervise  ...  or  a  priest  ...  or 

Page  41 


JOE:   No.  We  did  not.  We  had  a  priest  looking  over  our  shoulder,  but  we  got 
it  together.  We  had  several  young  men  who  played  instruments.  We  had  a 
dance  band,  a  good  dance  band.  And  we  would  give  dances  in  the  basement 
of  the  Church  and  we  would  turn  the  lights  down  low  and  the  priest  would 
come  and  turn  them  up  again  and  we  would  turn  them  down  ...  And  we  had  an 
artificial  moon  up  on  the  stage  for  effect.   And  we  even  tried  dancing  just  by 
the  light  of  the  moon  and  that  didn't  go  over  very  ... 

AUDREY:   About  what  year  was  that? 

JOE:  I  would  say  between  1 940  and  42. 

AUDREY:   So  there's  a  recreation  hall  in  the  basement  of  St.  Francis  Church? 

JOE:  Well,  there's  a  Church  hall  where  they  would  have  whist  games  and 
bridge  games  and  spaghetti  dinners  and  things  like  that.    And  we  would  take 
it  over  for  our  dances.   And  we  had  a  club  room  that  was  an  unused  room 
above  the  sacristy  of  the  Church,  and  we  used  that  for  our  meetings.   We 
also  played  basketball  for  the  Sons  of  Italy.   We  played  against  other  clubs  — 
I  don't  think  the  Saiesians.  Actually  I  was  not  athletic  so  I,  even  though  I  had 
shorts  and  a  sweatshirt  on,  I  didn't  do  much  playing.   I  was  better  at 
organizing  things. 

AUDREY:  I  heard  that  the  Salesian  Boys'  Club  [had  volunteers]  from  some 
businessmen  and  that  they  helped  what  he  termed  "the  ruffians"  to  get  it 
together,  taught  them  how  to  apply  for  jobs  and  that  sort  of  thing. 

JOE:  That's  right.   And  they  also  had  scholarships  to  USF.   And  it  still  goes 

Page  42 


on  today.  And  it's  open  to  any  member  of  the  club  who  wants  to  go  to 
college. 

AUDREY:   So  the  entertainment  a  few  weeks  ago  [that  you  participated  in], 
was  that  a  fund  raiser? 

JOE:  Yes.   For  the  Salesian  Boys'  and  Girls'  Club. 

AUDREY:   I  saw  on  the  stage  what  looked  to  me  like  three  generations  of  ... 

JOE:  That's  right.  There  are  some  people  there  from  the  choir  in  the  Church 
—  the  older  people  (three  of  whom  are  members  of  the  Opera  Chorus  --  their 
training  was  obvious).  And  the  older  teens,  some  up  into  their  early  twenties 
now,  are  all  Salesian  boys  and  girls  who  keep  coming  back  to  perform. 

AUDREY:   It's  a  wonderful  community  ...  and  fairly  unique,  I  think. 

JOE:  Absolutely  unique.   It's  just  wonderful  and  they  just  do  so  much  for  the 
young  men  and  women  of  the  neighborhood  here.   Even  [those  from]  out  of 
the  neighborhood. 

AUDREY:   I  heard  a  rumor  that  you  used  to  do  Rose  Pistola's  hair. 

JOE:   Yes.   I  did  Rose  Pistola's  hair  for  fifty  years. 

AUDREY:   I  think  it  would  be  nice  for  posterity  to  know  who  this  woman  was. 
Apparently  she  had  a  restaurant  on  the  Square  ...  is  that  correct? 

Page   43 


JOE:  Yes,  where  the  Washington  Square  Bar  and  Grill  is  was  not  Rose  Pistola, 
but  it  was  a  bar  called  Pistola.  And  Pistola  was  her  husband.  And  she  would 
cook  for  people  who  phoned  her  and  said,  "I'm  coming".  And  sometimes  she 
would  just  be  there  cooking  for  her  husband  and  herself  and  maybe  a  couple 
of  the  regulars.  And  sometimes  my  partner  and  I  would  call  her  and  we  would 
go.   However,  after  a  while  (my  salon  at  the  time  was  at  the  corner  of  Powell 
and  Union  and  we  worked  up  into  the  wee  hours  at  night)  and  we  would  go  to 
Rose's  at  midnight  and  she  would  save  dinner.   We  would  have  dinner  there  in 
the  back  in  the  kitchen  and  she  would  have  all  these  wonderful  things  - 
always  some  kind  of  fish.  And  potatoes  and  bell  peppers. 


TAPE  THREE 

AUDREY:   We  were  talking  about  Rose  Pistola  and  how  she  ...  it  was  a  bar,  as  I 
understand  it,  but  for  special  people... 

JOE:  When  she  had  cooked  for  her  husband  and  herself  at  night  and  for 
anybody  that  wanted  to  ...  you  had  to  call  her  because  she  had  to  know  if  she 
was  cooking  for  two  or  ten,  but  she  would  cook  for  as  many  people  as  could 
sit  around  the  table. 

AUDREY:  And  this  was  in  the  back? 

JOE:   No.     This  was  right  in  the  bar.   She  had  a  big  kitchen,  bigger  than  what 
she  needed.   But  at  one  time  they  had  other  things.   Rose,  at  one  time, 
offered  something  called  "Spaghetti  Express".   And  that  was  next  door.   And 
she  cooked  spaghetti  and  she  had  people  on  motorcycles  who  would  deliver  it. 

Page   44 


AUDREY:  Spaghetti  on  motorcycles,  wonderful.   So  that  was  in  the  40's? 

JOE:   Yeah.   Very  late  40's,  early  50's.   It  got  to  be  too  much. 

AUDREY:   What  did  she  look  like? 

JOE:   I  don't  know  how  to  describe  Rose.   I  have  pictures  of  her  someplace  in 
here.   I  can't  find  them  right  now.   Let's  see,  she  was  a  small  woman,  not 
fat,  but  solid.  Actually  Rose  would  have  three  grand  openings  a  year  [laugh]. 
She  would  change  all  the  pictures  on  the  wall  and  paint  or  do  something,  then 
she  would  have  a  grand  opening.   She  would  set  out  a  buffet  table  with 
calamari  and  egg  plant  and  all  that  and  invite  a  lot  of  people.  And  people 
would  come  to  her  grand  opening  and,  naturally  they  would  buy  drinks  and  she 
would  serve  them  the  food. 

AUDREY:  So  was  she  a  good  businesswoman? 

JOE:  Well,  i  don't  know.   She  just  seemed  to  do  what  came  naturally  and  it 
seemed  to  be  right.   She  never  thought  anything  out.   Kind  of  like  me! 
You  know,  this  salon.   All  of  this  stuff  comes  from  a  salon  that  was  at  least 
three  or  four  times  bigger  than  this. 

And  when  I  had  to  move  i  didn't  have  time  to  measure.   It  just  came  up  and  it 
was  either  you  take  it  or  you  don't.   I  did.  And  we  just  moved  everything 
here.  And  everything  magically  fit.  Who  would  have  ever  thought  you  could 
get  nine  driers  in  a  space  like  this.   So  we  thought,  well,  we'll  just  put  them 
down  the  middle  of  the  floor.  We  just  drilled  some  holes  in  the  floor  and 
brought  the  electricity  up,  and  put  the  driers  in  and  they  fit.    The  same  with 
this  mirror. 

Page  45 


AUDREY:   It's  absolutely  flush  against  the  wall.  You  didn't  have  to  cut  it. 

JOE:   Right. 

AUDREY:  When  did  you  move  to  this  location. 
JOE:   Ten  years  ago. 

AUDREY:   So  first  you  were  over  where  the  theater  was. 

JOE:   I  was  there  for  ten  years.  And  then  the  furniture  store  moved  out  and 
we  took  that.  The  corner  of  Powell  and  Union  where  the  restaurant  Vino 
[now]  is.  And  we  were  there  for  thirty  years.  That's  forty  years.  And  the 
remainder  has  been  here. 

AUDREY:  I'm  trying  to  imagine  what  Washington  Square  looked  like  when  you 
were  a  kid.   What's  your  earliest  memory  of  Washington  Square? 

JOE:   I  remember  that  it  was  a  tree  lined  park.    It  had  benches  that  ran  in  a 
kind  of  irregular  line  through  the  park.   Paths  that  went  through  the  park. 
And  these  benches  lined  the  park  from  both  sides  there.   And  all  the  dirt  was 
held  in  by  maybe  a  ten  inch  high  little  wall.  As  a  child  I  used  to  make  believe 
that  was  a  tightrope.  And  then  as  an  adult  one  day  I  was  walking  by  and  I  saw 
it  and  I  just  forgot  that  all  those  years  had  passed,  so  I  tried  using  it  as  a 
tightrope  [again].  Most  people  were  looking  at  this  old  man  walking  along  this 
and  I  thought,  um-hmmm.  That  was  one  of  the  signs,  one  of  the  first  signs. 
They  took  the  wall  out  and  now  the  grass  is  flush  with  the  street. 

Page  46 


AUDREY:   So  your  memory  is  that  there  were  many,  many  more  trees  ... 

JOE:  They  were  all  willow  trees.  And  they  just  hung  over  so  gracefully.  And 
the  benches  were  under  them  and  on  both  sides  of  the  walk.   It  was  a  wide 
walk  with  benches  on  both  sides.  And  people  would  come  to  the  piazza  on 
Sundays.  The  park  would  be  full  of  people  ...  people  just  sitting  and  relaxing. 
And  mothers  ...  I  remember  coming  here  with  my  Mother.  And  we  lived  on 
the  other  side  of  the  Hill  on  Vallejo  and  Montgomery. 

AUDREY:   So  the  women  would  come  with  the  kids  and  sit  and  talk  ... 

JOE:  That's  right.  And  men  ...  a  lot  of  Italian  men.   If  you  read  Ferlinghetti's 
poems  about  Washington  Square,  that  will  tell  you  exactly,  exactly.   I  have  a 
copy  of  his  poems  somewhere;  It's  called,  I  think,  The  Italians  of  Washington 
Square.  And  it  is  just  beautiful. 

AUDREY:   Why  do  you  suppose  the  trees  came  out? 

JOE:  Well,  I  think  they  wanted  to  spend  some  money.  That  they  were 
dangerous,  that  there  was  a  danger  of ...  they  were  old  and  they  were  over 
the  benches.  And  people  were  sitting  there.   I  think  it  was  working  [in  a  way] 
so  that  they  had  to  decide  to  fix  it  even  though  it  wasn't  broken.  And  then 
there  were  other  things  too  that  I  remember.   When  they  did  remodel  the 
park,  I  had  the  drawing  of  what  it  was  supposed  to  look  like  in  the  window  of 
my  other  shop,  because  they  wanted  private  donations  and  all  that.  And  in 
this  park  there  was  supposed  to  be  a  fountain.    And  it  never  materialized. 
[But]  that  was  in  the  original  plan. 


Page   47 


AUDREY:  Then  it  wasn't  the  City  which  did  the  remodeling?  It  was  privately 
funded. 

JOE:   Uh,  I'm  not  sure  about  that.   I  just  remember  the  plans  were  in  my 
window.    And  you  could  donate  to  it.  Now  if  you  want  to  you  can  have  your 
name  put  on  a  bench  or  something. 

AUDREY:   But  there  aren't  all  that  many  benches  anymore,  are  there? 

JOE:  Well,  the  park  before  was  very  much  like  a  park  that  you  would  see  in 
Italy.  It  was  just  tree-covered  walkways.  You  could  go  in  there  when  it  was 
raining,  and  if  you  walked  on  the  paths  you  would  not  get  wet. 

AUDREY:  When  you  went  on  Sundays  with  your  Mom  to  the  park,  was  it  a 
time  to  put  on  your  best  clothes?   Was  it  a  promenade? 

JOE:  Well,  see  I  was  born  on  the  other  side  of  the  Hill.  This  was,  until  I  went 
to  Junior  High  School,  this  was  like  another  world  to  me  over  here.   I  told  you 
I  was  a  St.  Francis  boy  and  not  a  Sts.  Peter  and  Paul  boy.   So  this  wasn't  our 
...  Not  only  that.   But  my  Mother  was  born  here.  And  so  was  my  Father.   My 
Mother  was  born  on  Broadway.   My  Father  [was  born]  right  over  here  off 
Grant  Avenue.  And  my  Mother  would  take  us  to  Golden  Gate  Park. 
Something  called  Neptune  Beach,  which  was  in  Alameda.   Other  places.  She 
would  take  us  out  of  the  neighborhood.  And  I  don't  think  I  ever  saw  the 
playground  until  I  went  to  Francisco  [Junior  High].   So  I  guess  I'm  not  the 
right  person  to  ask  about  the  park.   I  remember  going  there,  but  maybe  to  a 
wedding  across  the  street.  And  the  park  was  always  full  of  people  whenever 
I  saw  it.  And  then  when  I  went  to  Francisco,  then  I  remember  the  park  still 

Page  48 


being  the  way  it  was  when  I  was  a  child.   It  was  like  that  even  when  I  started 
in  business.  They  didn't  talk  about  remodeling  until,  I'm  not  quite  sure,  but 
after  the  late  forties  or  early  fifties. 

AUDREY:  Well,  you  said  the  plans  were  in  the  window  at ... 

JOE:   Over  there,  well  I  guess  it  would  have  to  be,  maybe,  middle  fifties. 
AUDREY:  When  you  said  it  used  to  be  like  a  park  in  Italy,  I  just  had  ...   I 
remember  being  in  a  park  in  Italy  on  Sunday  and,  still  today,  everybody  is 
dressed  beautifully  -  and  the  children  especially  are  dressed  beautifully. 

JOE:  That's  called  "passeggiata". 

AUDREY:   Passeggiata.  And  that's  why  I  asked  if,  on  Sundays,  when  you 
came  here  it  was  more  promenade  or  ...  it  wasn't  that  often  for  you  ...  so  ... 

JOE:   Right,  right. 

AUDREY:   It's  very  interesting,  though.   You  were  talking,  at  the  most,  four 
blocks.   But  you  were  in  another  world. 

JOE:    That's  right.   In  fact  I  had  a  call  this  morning  from  someone  who  was 
my  next  door  neighbor  when  I  was,  maybe,  five  years  old,  to  tell  me  that  his 
sister  died.   I  do  her  hair.  And  we  grew  up  together.  And  I  got  on  the  phone 
and  I  called  several  people  from  the  old  neighborhood.  And  I  called  my  sister, 
and  she's  going  to  call  this  one  and  that  one.  And  the  funeral  will  be 
[unintelligible].  And  you  can  bet  your  life  that  everybody  we  grew  up  with  will 
be  there. 

Page  49 


AUDREY:  And  they  were  all  on  that  side  of  the  Hill. 

JOE:  And  they  were  all  on  that  side  of  the  Hill.  The  old  thing,  you  know,  the 
other  side  of  the  mountain. 

AUDREY:   And  just  four  blocks  away. 
JOE:   That's  right. 

AUDREY:   What  made  people  settle  on  that  side  rather  than  on  this  side? 
Was  it  because  they  came  from  the  same  part  of  Italy? 

JOE:   Yes.   Down  this  way  there  were  mostly  Sicilians,  say  north  of  Filbert 
Street,  because  they  were  fishermen.   So  it  was  the  logical  place  ...  near  the 
water.   My  family  were  cooks.  They  had  a  restaurant  during  the  earthquake 
...  down  on  Front  Street.  And  that's  one  of  the  things  that  I  can  remember 
my  Mother  telling  me  about  was  the  San  Francisco  earthquake.   My  kids  ask 
me  to  tell  them  about  the  old  days.  Well,  how  do  you  equal  horse  and  buggy 
and  St.  Bernard  dogs  and  stuff  like  that.   I  don't  have  all  that  stuff  to  tell 
them.   I  can  tell  them  about  St.  Francis  Boys'  Club  and  dances  and  things  like 
that.   But  never  the  stories  that  my  Mother  told  me  and  the  pictures  that 
my  Mother  had  shown  me. 

AUDREY:   I  don't  know  ...  you've  told  me  some  pretty  good  stories.   Really 
wonderful  stories.   Wait  till  you  see  it  in  print!   One  of  the  reasons  I  was 
asking  you  about  Washington  Square  Park  is  that,  apparently  we're  going  to 
get  landmark  status  for  it  which  means  that  they  won't  be  able  to  put  a 
garage  under  it.   And  it's  also  celebrating  its  1  50th  year...  in  the  year  2000. 

Page  50 


JOE:   Oh  really? 

AUDREY:   Yeah.   It  was  established  in  1850. 

JOE:   Well,  my  Grandparents  came  here  in  1 868  or  69.  The  same  year  that 
the  Fior  d'ltalia  Restaurant  was  established. 
AUDREY:  And  your  Grandfather  was  the  cook? 

JOE:   Well,  that's  what  they  told  me,  but  maybe  he  was,  he'd  just  come  from 
Italy  and  he  wasn't  a  chef  in  Italy,  but  he  was  probably  a  salad  man  or 
something  like  that.  But  he  did  end  up  cooking.  And  he  was  an  excellent  chef 
—  enough  to  open  his  own  place  on  Front  Street. 

AUDREY:   Do  you  remember  the  name  of  it? 

JOE:  Yes.   I  have  a  picture  of  it.   I  have  a  picture  of  the  whole  crew  standing 
in  the  front  of  the  restaurant.   Actually  it  looks  like  the  street  goes  right 
into  the  restaurant.   It  looks  like  they  had  a  dirt  floor  inside.  And  these 
wonderful  people  with  aprons  on  in  front  of  their  restaurant. 

AUDREY:   So  that  was  your  Grandfather.   And  did  your  parents  work  in  the 
restaurant  too? 

JOE:   No.  My  Mother  was  six  years  old  [when  the  earthquake  happened]. 
And  by  the  time  she  grew  up  they  had  built  a  house  on  Vallejo  between 
Sansome  and  Montgomery.  And  before  that  they  bought  property  in  Sonoma. 
Fifty  acres.  They  had  a  vineyard  up  there.  And  they  had  the  "ranch"  as  we 

Page   51 


called  it,  and  the  building  here  together.   Brother  and  sister.  And  we  kept  a 
room  for  ourselves  up  in  the  house.   And  my  Uncle  kept  a  flat  here  for 
himself  when  he  came  to  the  City;  he  had  a  place  to  go.  And  when  we  went  to 
the  country,  we  had  a  place  to  go. 

AUDREY:  So  that  was  your  Mother's  parents.  They  did  well,  I  guess,  with 
that  restaurant.   If  he  started  out  as  a  salad  maker  at  Fior  d'ltalia,  he 
certainly  did  well. 

JOE:   Well,  I  never  knew  where  this  money  came  from.   I  never  realized  that 
we  were  better  off  than  other  people.   1  never  knew  that,  until  later  years  at 
some  of  these  get-togethers.   I'd  hear  things  like,  "You  were  rich.   We  were 
poor." 

AUDREY:  You  went  to  Francisco  Middle  School  when  ... 

JOE:   I  graduated  from  Francisco  in  1 939  and  then  I  went  to  Galileo. 

AUDREY:  Where  did  you  go  before  Francisco? 

JOE:  Washington  Irving  ...  on  Broadway  between  Sansome  and  Montgomery. 
That's  a  school  that  has  gone  through  many  political  shenanigans.    They 
closed  it  recently  because  they  said  it  wasn't  earthquake  proofed.  And  yet,  I 
had  to  go  to  a  school  up  here  that  was  called  Garfield  Annex  for  half  a  day 
while  they  earthquake  proofed  that  building.   I  was  a  student  there  when  they 
earthquake  proofed  the  building.  And  yet  they  closed  it  because  it  wasn't 
earthquake  proofed.  And  then  they  opened  it  up  again  for  something  else  as 
though  the  only  lives  that  are  important  are  children's  lives.   So  as  long  as 

Page  52 


[there  are]  no  children,  it's  OK,  it's  earthquake  proof  enough.  And  now 
they've  opened  it  again  as  another  school.  And  that  was  earthquake  proofed 
when  I  was  a  child. 

AUDREY:  Which  would  have  been  in  the  twenties  ... 

JOE:   It  would  have  been  in  the  early  thirties. 

AUDREY:  Was  that  done  in  reaction  to  having  had  an  earthquake  at  that 

point? 

JOE:   I  don't  believe  so.   It's  a  brick  building. 

AUDREY:   So  you  walked  to  school,  then,  from  Vallejo,  you  walked  down  that 
side  of  the  Hill  to  Broadway  ... 

JOE:  There  was  an  alley  that  ended  at  the  back  door  of  the  school.  And  the 
other  end  of  the  alley  was  directly  opposite  my  Mother's  house.   So  to  go  to 
school  I  just  crossed  the  street  and  ran  down  the  alley.  And  I  was  always  the 
last  one  there.   I  still  do  that.   I  have  an  appointment  at  2:00  o'clock,  I  leave 
at  five  minutes  to  two.   Because  it's  only  over  the  Hill,  you  know. 

AUDREY:  That  was  your  early  training.... And  then,  you  had  to  walk  to 
Francisco  Middle  School  ....  and  had  to  leave  six  minutes  before  ... 

JOE:   [laugh]  Well,  then  I  was  never  late.  Because  we  were,  on  our  block, 
maybe  a  half  a  dozen  or  more  boys  and  girls  [who]  were  in  the  same  class  at 
Washington  Irving  that  went  to  school  [at  Francisco],  so  we  all  left  at  the 
same  time.  We  walked  together ...  and  wait  for  me  and  ...  you  don't  want  to 

Page   53 


be  late  because  you'd  have  to  walk  to  school  by  yourself,  you  see.  So  when  I 
went  to  Francisco  I  was  on  time. 

AUDREY:  What  was  the  route  you  took,  do  you  remember? 

JOE:  Yes.   I  would  go  through  that  alley,  through  the  schoolyard  of 
Washington  Irving,  down  Broadway,  up  Columbus  Avenue,  and  down  Powell. 
And  then  when  we  went  to  Galileo,  we  took  that  same  route  except  [we] 
walked  to  Bay  and  then  walked  in  that  direction. 

AUDREY:  And  you  always  went  with  a  group  from  your  neighborhood? 

JOE:   Um-hmmm.  We  were  all  about  the  same  age. 

AUDREY:   Did  you  encounter,  on  the  way  to  and  from  school  (the  fact  that 
you  were  in  a  group  was  good),  ...  were  there  any  problems  with  gangs  or 
other  kids  or ... 

JOE:   Never,  never,  never,  never.  There  was  nothing.   Maybe  there  were  a 
couple  of  bullies.  But  everybody  knew  them  and  you  just  stayed  clear  of 
them  or  you  were  bullied  ...  and  I  certainly  had  that  happen.   But  never  gangs. 
The  only  gangs  I  belonged  to  were  when  we  got  together  to  go  to  the  serials 
on  Friday.   I  once  belonged  to  a  gang  and  we  had  a  cape  and  a  bucket  hat... 
some  plastic  buckets.  And  we'd  run  around  saying,  "To  the  rescue!" 

AUDREY:   [laugh]  How  old  were  you  then?  You  must  have  been  very  young. 

JOE:  You  know,  just  able  to  go  to  a  movie.  I  suppose  maybe  just  six  or  seven. 

Page   54 


these  fabulous  ice  creams  every  weekend.   Actually,  I  don't  know  why  I  was 
an  altar  boy. 

AUDREY:  Well,  maybe  you  liked  the  beauty  of  the  music  and  the  ... 

JOE:  Well,  to  this  day  I  love  ceremony.  That's  one  of  the  reasons  I  remain 
Catholic.  Although  I  think  the  Episcopalians  are  even  more  so. 
AUDREY:   What  was  the  other  ice  cream  parlor? 

JOE:  It  was  called  The  Splendid.  And  they  made  their  own  candy.  And  I 
remember  the  woman  who  worked  in  the  back  there  dipping  chocolate.  And  if 
your  hands  were  too  warm,  you  could  not  dip  chocolate.  And  so  once  in  a 
while  I  would  sneak  back  there  and  watch  her;   and  it  was  true,  she  was 
rolling  this  chocolate,  and  putting  it  down,  and  making  a  little  design  on  the 
top  which  showed  if  it  were  strawberry  or  chocolate  or  something.  That  was 
something  they  had  which  the  other  [ice  cream  parlor]  didn't  have.  The 
other  one  [Athens]  was  owned  by  a  Greek  man  named  George.  And  George 
had  a  limp.   He  had  one  leg  that  was  quite  a  bit  shorter  than  the  other.   So 
you  could  see  him  coming,  moving  from  side  to  side.  And  he  had  a  pinball 
machine.  And  we  could  play  the  pinball  machine  there,  and  if  we  won  a  lot,  he 
would  pay  us. 

AUDREY:  In  chocolate  or  money? 

JOE:  In  money,  but  we  would  spend  it  there,  you  know.  The  pin  ball  machines 
were  five  cents.  And  so  maybe  you'd  win  five  quarters.   And  he  would  pay 
you.  And  so  you'd  go  back  to  the  pinball  machine  and  you'd  put  it  all  back. 
Just  like  they  do  in  the  slot  machines. 

Page  56 


AUDREY:  He  sounds  like  a  nice  man. 

JOE:  He  was  a  wonderful  man.  He  went  to  school  with  my  Mother.   He  knew 
my  Mother  so  well.  And  my  Mother  was  always  glad  when  we  went  there. 
But  now  I  have  everything  I  could  want.   I  have  the  most  wonderful  thing 
happening  to  me  on  Father's  Day.  I'm  on  an  absolutely  natural  high.  I'm  going 
to  have  at  my  house  on  Father's  Day  all  twelve  of  my  grandchildren  and  all 
six  of  my  children  (and  their  [spouses]).  And  my  wife  misunderstands  when  I 
say,  "I  want  to  do  this  as  if  it's  the  last  time  I'm  gonna  do  it."  And  I  think 
more  people  should  say  that  to  themselves.  That  doesn't  mean  you're  gonna 
die.   But  if  you're  gonna  do  it  and  you  really  want  it  to  be  right,  do  it  as 
though  it's  the  last  time  you're  ever  gonna  do  it.   She  takes  that  as  my 
saying  you  think  you  might  be  dead  next  year.  Well,  you  know,  maybe.  But 
I'm  not  even  thinking  of  dying.   I  have  no  intention  of  dying. 


END  OF  INTERVIEW 


Page   57 


Joe  &  Lucy,  1998 
50th  Anniversary  Celebration  of  Parkview  Salon 


j      „Joe  Jachetta 1 

To:  leahg@sfgate.com 
From:  norwood@teatrade.com 
Subject:  Joe  Jachetta 

Dear  Leah  Garchik— 
> 

I  was  delighted  to  learn  that  you're  writing  about  my  friend  of  over  20  years,  Mr.  Joseph 
Jachetta,  the  unofficial  mayor  of  North  Beach.  As  I  think  you  know,  this  coming  Saturday 
June  6  Joe's  clientele  are  giving  him  a  paity  celebrating  his  50  years  as  proprietor  of  Parkview 
Beauty  Salon  (622  Uiiion,  I  believe  it  is)  on  WasWngton  Square  Park.  But  1  wonder  if  you're 
aware  that  all  those  years  of  pin-curls  and  permanents— plus  the  work  of  his  wife  Luc\' 
teaching  in  the  parocliial  schools— put  all  6  of  their  children  through  college  (including  a 
Ph.D.  no  less).  With  the  grandchildren,  this  total  clan  is  true  tribute  to  Joe  and  Lucy--a  wholly 
FUNCTIONAL,  happy  family!    I  don't  know  how  many  such  I've  ever  run  across;  certainly 
the  toxic  families  we've  grown  used  to  reading  about  seem  far  commoner  these  days. 
> 

Joe  is  proof  that  a  master  hairdresser  is  much  more  than  a  niinor  artist  of  sorts  but  is  also  an 
important  pillar  in  his  clients'  lives,  a  friend,  advisor,  and  healer  in  a  general  sort  of  way. 
Joe's  ministrations  leave  each  person  feeling  better- loo  king  and  just  better —  period.  This,  I 
think,  is  the  result  of  a  very  literal  laying  on  of  hands,  but  whatever  the  secret,  the  man 
unfailingly  makes  everybody  he  deals  with  feel  better.  How  many  have  spent  a  lifetime  doing 
that? 
> 

Joe's  doesn't  have  a  clientele  but  life-long  relationships  for  the  most  part.  Many  have  been 
customers  for  as  long  as  Joe's  been  in  business  and  some  have  kown  him  even  longer.  Like 
the  woman  who  grew  up  next  door  to  him  or  like  the  redoutable  Rose  Pistolla,  who  was  a 
friend  of  his  parents.  He's  pledged  to  stay  in  business  as  long  as  they  need  him  and  more  than 
once  has  kept  his  word  to  do  a  lady's  hair  for  the  last  time  once  she's  laid  in  her  coffin.  As  an 
institution  in  ovtr  Italian  community'.  Parkview  Salon  is  right  up  there  with  Sts.  Peter  and 
Paul  Church. 
> 

>Joe  served  in  Patton's  army  in  the  closing  years  of  World  War  n  as  a  forward  artillery 
spotter,  probably  the  most  dangerous  possible  assignment.  Once  he  was  isolated  behind 
enemy  Lines  and  missing  in  action  for  19  days.  He  was  among  the  first  to  enter  the  hberated 
camp  at  Dachau  and  a  few  years  ago,  on  the  anniversary  of  the  Liberation  of  the  Nazi  camps,  a 
Dachau  survivor  placed  a  commemorative  medal  around  Joe's  neck  saying  it's  on  accoiint  of 
him  she's  still  alive.  In  less  dramatic  ways,  I  think  Joe  has  saved  a  lot  of  Lives  over  the  years 
since  through  his  kindness  and  understanding  and  humor.  He's  an  energetic  rascal  who 
never  takes  himself  very  seriously,  but  somehow  he's  discovered  the  secret  of  happiness,  that 
least  yet  greatest  of  himian  attainments. 
> 

>There  cannot  be  many  individuals  like  Joe  Jachetta  in  any  community  and  ours  is  a  better, 
happier  place  because  we  have  him.  Nobody's  more  worthy  of  a  salute,  not  to  mention  a 
party!  If  you're  able  to  drop  by  Parkview  on  Saturday,  you'll  see  what  I  mean.  And  I  suspect 
he'U  be  quite  flattered  if  you  decide  to  write  about  him.  I'm  currently  serving  as  president  of 
our  neighborhood  organization  North  Beach  Neighbors  and   you  can  quote  me  on  how  very 
much  the  man  means  to  aU  of  us  here. 
> 
>With  aU  best  wishes 


Printed  for  norwood@teatrade.coin 


F^^ 


JACHETTA  ORAL  HISTORY,  COPY  #  Z 

After  you  have  read  this  histc  y,  please  return  it  to: 
Audrey  Tomaselli 
6Gerl<eAlley 
San  Francisco  CA  94133 
415-391-1792